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I'm Hope Jason Cabinets.
Yesterday is te geo.
Ted,
you really be great today.
Absolutely.
Ted is a founder CEO of Think Impact Pink,
which was founded in June 2017 and think helping and non profit within Think impact.
Think Impact Inc is based on a Rochester Hills,
Michigan,
and work for the organization to help expand the distant for footprint.
In addition,
how come he's experienced deserve presence?
Think impact all supervised graphic design website development,
part of management coordination,
marking assaulting an event promotion checks will see one the younger alumna,
10 with 10 award from Opening University,
which recognizes business leaders are making impact the local community tears.
Thank you for being a day.
I really appreciate it extravagantly.
It's great to be back,
but what's been keeping you busy recently?
Yeah, just been working on some products within some some fields that have been trending, particularly within the medical space, as well as three D printing. I'm obviously what kind of what's going on. Now that happens to be a big thing. And so kind of the technology part of it, as well as the medical side, Um, no transferring records from, you know, the traditional round from paper prescriptions until more digital platform where then information could be transferred in real time. Thio nurses and doctors.
So, Ted, how long? Maybe what made you start a company like Talk about your suffering your journey a little bit?
Yeah,
So before I really ventured into the Pretoria legal system,
my hug some corporate roles as well is doing some internships.
Eso in the internship Rome I work for sports and entertainment company called General Sports.
They're also based in downtown Michigan and the owner,
the marketing project and research that I did but that could be eventually landed into a stadium that was that was built recently called the Jimmy John's Stadium.
Um,
we're it focuses on up and coming as well as,
um,
past talent,
to develop their own league somewhere to the MLB,
to their farm system,
where they have,
you know,
different leaks within that system.
So that was one part and then I'll square with Bruce Patterson.
He was the county executive for Oakland County's,
so I got to see marketing through the government loans and utilized all my marketing expertise that I went,
Oh,
you.
Where did my bachelor's and master's and marketing to help market their third missions for the local county area?
And then I worked for a company called Henkel.
There,
a German multinational corporation based in Dusseldorf,
worked in their aviation department,
helping mark their chemicals masculine symbol of the the different sort of coming close that are part of an Arab aircraft of end of the day.
And then I worked for a robotics company called Aim,
So they develop agency's automated guided vehicles and were one of the marketing side.
Compared to the technical side,
eso through all these different experiences I felt like I had enough marketing experience and I started thinking packed in 2017.
And,
um,
we're so young.
Could be three years old,
but we've also diversified our client base with with their marketing expertise.
So what can you do? Find Israel Marketing. What? What is that?
Yeah,
so obviously did show Mark me is is pretty broad,
broad field where our core competency is,
as within the social media worlds.
That means paid advertisements,
developing content from an organic standpoint and also aggregating content.
So mixing of the content between you know what company is doing in that particular industry?
Not also using use worth use were the publications to benchmark where the industry is heading and how these companies are slowly training in that direction.
Um,
and then we also do graphic design,
which we integrate within our content generation calendar.
That's where we provide clients a week of content in events on dhe that's done very intentionally,
you know,
in case they have a new particle interest service lodge that could be included within,
you know,
that content for that week on,
and then we also utilize the see our own called Food Suite where we push out the actual day,
the content on off the major platforms like Instagram,
Twitter,
LinkedIn,
Facebook.
Um,
and then we provide analytics something of each week,
along with the time stamps Not as detailed to,
say,
Google analytics,
but war imposed by post basis.
Um,
you know,
see where that what engagement looks like,
what the trance looks like on.
And then when we realized that their little loveless engagement than providing an alternative strategy to maximize other platforms as well.
So the washer company are small. It's not even be a war by the desert for print were so important about it.
Yeah. I mean, everything seems to go digital these days compared to the traditional advertising weapons. Whether it's, you know, drug me layers or doing print ads something obviously, those have been the traditional routes off marketing. But more and more companies are transferring to Digital just because of the interactive portion where they can interact with clients. Why streamed their own company Wide events, you know, conduct more business opportunities essentially through through their own networks. Whether it's true, Ellington, um, interacting having that kind of interactive experience within, you know, tracking prospect of claims.
So what? What? What a spot this I was getting wrong about. So sue me. What over mistakes. So they got, like, making
I mean,
I think our people,
when they think about social media,
they don't really,
um,
you realize that,
you know,
if your marketing on one platform,
the same message in the way that it's receded on one platform will not necessarily your estimate on the,
you know,
on other platforms,
for example,
Facebook is like Twitter and that you can add a lot more text a CZ well,
as added additional visual images within the platform.
And it turns until I can use being a lot of people used Twitter,
Facebook and even instances and,
like Lincoln,
is in use speed to kind of get their news.
Where's Instagram?
You know,
the custody killer specific to that platform in a much more visually aesthetic appeal.
Um,
you know,
for it again they get any traction.
It's like,
you know,
TV spots.
If you use the same kind of messaging thrown each platform,
you have to find the right way for each platform as post having one standardized way off of describing the content.
If someone wanted to have a current social media. Is there in 60 type of security to get in college? Or do you even Do you even know the degree? No.
I mean, I think nowadays I mean, obviously it would be good because it would give you like up compared to your competitors. But I think now, you know, within linked in. For example, there's a software called Linda where you can get a certification by taking a couple of courses and getting certified Oregon turn to other Resource is such a hub spot. Oh, you know, there are other online programs where you can actually pay to have get certification. Those criteria, um, you know, everything is being more destroying that way. A swell. But obviously having I'm a good foundation in a bachelor's degree at least would would be better from a knowledge stand, please.
So someone you know you're doing a cur change or get out of causing on social media to have a degree. It's looking for the first job. What would you recommend me to do that? They have no experience. Nothing. Just they want to social medium.
Yeah, I mean, I would look at first filed drilling down. So first I look at the industry that they want to get into which of social medium. And, you know it's all tailored by keywords. So type conditional marketing or social media. One good feature and Lincoln is he can actually drove down by your search search filters and find people within that industry. You know, regardless of location, and start sending out e mails or what they hold Lincoln males in trees themselves, saying, You know, Hey, I looking just cure ah career in this field, attach a resume or even maybe asked him for a job shadow. That way they can see in reality one. A typical day looks like within the You know that job, whether it's a community manager for a big company or small business that they're looking to be involved in to get that experience.
So what you talking about Google Analytics? Can you talk about that into the more detail about me? What is that, in case something someone doesn't know
yes,
of Google Analytics is a very useful Angelico tool that provides visitors who visit the Web page.
It shows you,
you know,
from where they're visiting,
how long on each page that they're actually staying on what device?
They're using the site from,
uh,
you know,
away.
And then it grows down even more intake demographic data.
So you know what?
The breakdown is by eight.
Strange what their career goals are,
What their occupation is their position within the company.
And so you got a fair share of information?
Um,
a much more detailed breakdown.
What the conversion rates are with the click through rates are what the optimal the race are,
you know,
compared to industry standards And how,
um how this specific thio to their own website?
So you talked about he talked about you like to go to go to tools that you like to use.
Yahoo Suite is always say, great one buffer. I think this is another great CR Um, I believe you construct a buff 5 10 different business accounts on one count. Andi. Yeah. I mean, buffer and And who is sweeter that that to mean? Ones that I use? I'm just because of the ease of spreading out information and from a scheduling and Artemis, you know, for me, it's very well. And so it's very platform from Lee with off the the platforms that are out there. Obviously, chick talk is is another emerging platform that's coming out there, you know, kind of what I call you to 2.0, in a way and still in the baby stages of like, YouTube. But that's another platform that starting to be widely used as well.
So, Ted, have you found a different size businesses and forced us to your different ways?
Yeah. So in terms of how we actually get approached, it's mainly been through Lincoln. Um, you know, people that we've done work for clients that we have worked for, um, there for us. Typically sort of where a combination of word of mouth as well as social media, particularly within lengthen, and Facebook. Um, that's how we've generated most of our businesses. And then we've also worked with B. C's and serial entrepreneurs within the area as well, that have relationships that have seen needs for our service is on. And so we've gotten introduced through their networks as well,
and you focus on a certain size business.
No, I mean being a small business ourselves. Um, you know, I just take approach that any time that I want to limit myself. It may not necessarily be a good thing, considering we're a small business. So why don't we try not to have one particular target market, but rather be You know what to tell about any business card? This is what industry then they operated.
So, having said that, of course, everyone knows every cousin are good. It's not a good customer. How do you go about just called finding someone?
Yes, sir. Typically, when we get approached, we do our dry dimensional research in terms of visiting their website checking. The resource is that I have on their website just to see the quality of fork and what they you know, the experiences that they've had and also live, you know, look on their social media platforms, you know, they're it's linked in Twitter, Facebook. Instagram just kind of get a general sense how they're doing online versus compared to, you know, people's actual experience is using them. Um, and then after that, you know, schedule. Like assume calling. We're having our zoom caller Skype call and try to gauge from that point on,
Ted, do you find that, um, people from different generations look at something different, like, you know, January's X versus, You know, Boomer's versus, you know, millennial for Serge injuries that you do. They all look at it differently.
Yeah. I mean, at least on experience I've had some of our clients are are not millennials. Um, and so they have completely different outlook on what it's supposed to be compared to how it's constantly evolving without the technology out there with those. The features and all these platforms are constantly trying to add within. Their service is, um, and so that, you know, when we were small businesses, that's another thing that we try to educate the mon. I think some of them sometimes may have a miss know more about how social media can actually drive traction to their business even when they haven't established claim toe. Um and so that's where we were recommended and try to educate them and work with them there.
So, speaking, education. I'm for those times when you started coming up and a week later they want results, right? How you had to witness that? No, It takes, like more than a week is gonna take us some time.
Yeah, I mean, so live with the first initial clients. We typically do a case study on and then show them the results. Obviously, we can't deep dive into the results, but we take them to the presentation for a presentation that we've developed. So you want them through a stop by step on how we approach the marking process, what results can be expected. And then, um, you know, show them these case studies and how, from a statistical on your miracle point of view, we've really grown, you know, whether it's their followers or whether it's, you know, the sold out events that we've had, some of which were in Detroit or California, and use those case studies to really drive that point home.
So take your latent. There's a post about the top desert training for 2020. Can you talk with Holly? A couple of those? Yes, I
think couple of them was one. Knowing your customer is, um, I think that's a lot of that's mean component for you know, the entrepreneur. Starting out really toe research your target audience to know what their their post personas are. So what? You know what they're inclined to be attracted to other its messaging content types of multimedia. And that's her thing. You know, video marketing is obviously taking up a CZ well, so that's one thing, too, is constantly engaging. Um, you know, engaging with potential clients, whether it's on LinkedIn, Instagram reflect trainer fight every post on developing an overall marketing strategy of how how you're on your company in the important points you know, such as body and good, objective good goals and then tailoring that toe how you're actually gonna accomplish those goals.
It's usually one award oblique called the Young Alumni with intendant or from University. Can you talk about
that?
Yeah.
So the young 10 element young 9 10 11 10 award is really a business related award that highlights differences that the businesses are making in the local community.
Obviously,
since it's,
um,
alumni award,
most of them happen to be from Oh,
you.
And so I was very fortunate to be a nominated by my marking professor who have had but throughout my undergrad and my grad school days,
um,
kind of provide an overview off.
You know how I've been involved in campus,
and through that award,
it's opening doors for me,
but I think otherwise would be hard.
Um,
you know,
whether it was doing a local partnership with the mayor's office here in Rochester Hills,
being a keynote speaker at a fashion event,
Um,
in Michigan,
which then opened up more connections and then being highlighted in the press.
Um,
local press get it kind of seeking the attention off the press typically like to kind of be a low key individual when it comes to bed.
But but even through the press,
it's proper,
more business opportunities for us as a whole as
well. So you do a lot in your local community or what? Why is that was important for you to get back to community
for me. I mean, I've been unfortunate to have, you know, a good sport of, um, you know, good, supportive parents that have supported me in my entrepreneurship goals and aspirations. And I'll throw out my life as well, whether it's like gonna mix work and this large production journeys. So for me, I just feel personally that since I'm very lucky to have that once you get to a certain point within the business Rome, um, career or on Cleo Journey. It's point to kind of give back and re pay off.
Yeah, I don't think people realize how reporters they have, like, support, you know, cause, like, even like your your parents or your wife or your husband are close friends. If they're, you know, just neutral. It doesn't help you. But you gotta have some actual supporting you.
Yeah. I mean, definitely. I mean, having the support of my parents. And my wife says, Well, um, you know, it's been great. And so, you know, I believe once you have a good support system around you, it's it's always important. Thio may that respect back whether it's through, you know, non profit, like we have or in some capacity or the other. You know, volunteering your time, where through different ways.
So you're not Father is actually like a part of your company. Correct.
Yeah. So it's an arm within Think impact. So think impact was formed in 2017. Think helping was formed into me 18. Um, And in the short two years that we've had the company we lost involved relationships with major nonprofits such as the Coleman Detroit chapter. Um, you know that blocks the foundation of Michigan. We actually help manage the race for the cure last year in downtown Detroit, Um, which brought in a pretty large audience. Um, so we always try to help up in that way. Obviously, at a more cost effective rates in some non profits operate on a on a limited budget. We don't want that. We try very hard for that to be a barrier as well.
Next, you tell about your what you don't for chicken clues in what that is.
Yeah. So tech conclusion is, um, is ah, arm of change. Catalysts, change. Catalysts is apparent. Company and tech conclusion they host, but 50 conferences give or take globally through the diversity and inclusion lens they have different keynote speakers were than Fortune 500 companies, Fortune 50 companies and then company is within the text face that are not been coming on. And so we've been a major marketing part for for them for all, for most of the conferences as well. Um, and in addition to that may also do research reports. So those air reports that kind of drive the demographics from these conferences on and break it down. So we help them with their research reports, as well as driving traffic to their events as well.
If I remember correctly during the Bay Area, so how do you think it with them?
So, yeah, I mean, so we d'oh for actual cause like these. They have a team there as well, but it's mainly done virtually we get together with 13 every every so often, depending on what their schedule looks like And, uh, members of their team and we decide to have what parts off the reports that you know we're gonna be responsible for. And then I meet with their key leadership team to develop them. Working strategy, terms of how to market it through social, to drive, more registration, more traffic to their their conferences.
So, um, you know, there's, like, you know, literally thousands of social media people out there searching for your company's. Is this some kind of sorcery? The certification that people would get or into like that,
or in terms of having,
you know, you know, you like I can just get a c p. H. People get justification for so sweet of people. Yeah.
I mean, like I said, there, there are a couple of good resource is hub Spot, I believe offers a great social media certification program that people can get, um, to get certified in Bud leave. Buffer has one as well, and then Google has a whole slew of, you know, social media of certification courses and classes that you can go through to get actually service. But certified on on Linda's I briefly mentioned about that's the program within Lengthen where you can take, um, social media really courses through lynda dot com, which is free. Noah's. Far as I'm aware to take those courses and get that certification that attach that onto your link to profile,
small bills are out there. They're doing so sweet about themselves that I don't know. I gotta hire someone. Do this for me. What would you tell them to find the best personal best come to do social media for them, but definitely be looking for
skills key.
You know,
in terms of being familiar with,
you know,
the messaging,
the content within these particular platforms and really study them in detail.
Um,
you know,
Facebook twitter and scram Lincoln.
A zit relates to hiring.
You know,
if someone wants to start up their own business.
I would,
you know.
You know,
I try to utilize self these resources that I briefly touched on to learn the ins and outs initially.
And then once you grow to certain point,
then started thinking about hiring people,
especially starting out as a small business.
It may be coming on where the business is that within their product,
life cycles,
maybe I've been and I overheard it cost her to speak.
If you're just starting out,
um,
and then freelancing.
You know,
there's a lot of freelance classrooms as well.
Like uh,
uh,
fiber and enough work and freelancer where you know,
going through those and do some products through those websites provide can provide some initial experience as well before,
um either making the leap for joining company as well.
So checks for this moments owner go towards the hired and turn a person, outsource or disappears of the situation.
I think it depends, obviously looking at it from a small business, same point, Maury and house. He can do the better just because it drives down the costs and you can, you know, assigned those costs to different departments are then your business side, saying, usually trying to do as much as it can in house. But, um, you know, if there are expertise or people that you know that can provide their technical services or other service is that are related within judicial platform world, Anything out source. But it's a initially keep it in house.
It was you would take on this as far as content. I think some people out there like, say, don't really push on our continent because you put all our contact that water down your brand and to work stuff out there. Other people will tell. You know, pride is the most conscience you can't out. There are many platforms. What's your take on those two views?
Push more content? No. Um, just because the more person gets familiarized with your brand and battle a contention, just be aggregated from an unknown source or from a use media out itself should not be categorizes content. Um, you know, it should be very personal, very company specific in developing quality content, as opposed to just, you know, saying I found this article that's this industry, so that would be good to oppose him and just post random content, right? It really needs to drive home what the company does and how potential customer, or someone that's not in the industry can relate. But and so the more that you can cross promote through different platforms, the better. That way they can get a sense of the messaging and you know it's drops more natural repertoire or brand messaging for the company as a whole.
Do you? Do you have a favorite platform right now
for me?
I,
like Clinton,
had think linked in an instagram where the two most underutilized platforms.
I think everybody's used to Facebook and Twitter nowadays,
Um,
but I think you know,
particularly with an instagram,
that the paid ads are a huge resource,
for that's really underestimated when it comes to ABS and attracting more followers.
And if you use right to drastically,
you know,
change how it operates,
some kind of the followers as well lengthen.
I think there's another great platform,
particularly within the baby landscape.
Again,
I think you used right that I could have a dramatic impact.
Least I can speak from our ended from clientele perspective.
We typically that kind,
you know,
a lot of approach finds from there.
Um,
so those are the two platforms that I particularly like right now,
If I remember correctly, you also do a lot of work for you in turns from nuclear. Have to
correct.
Yeah.
Yeah.
So we,
uh yeah.
We also,
you know,
like to take on entrance as well.
Way we have two full time employees now,
me and a graphic designed person,
Um,
that we actually outsourced the graphic design work to,
um so she's she was part of the company,
but now we outsourced to her.
Um,
so she is technically an employee as well,
but yeah.
I mean,
obviously,
interns of,
you know,
with the local community at that's,
you know,
a vision that we've had a swell for awhile involved.
You know,
the local community,
whether that's through internships,
part time employment,
full time employment,
really,
that way they can get their own experience,
developed their own experiences,
and use that as a foundation.
Or,
you know,
whatever experiences they might have in the future.
It's for your point of view. What are some good things going on and marketing? What some
bad things going on in marketing in terms of frightened Now I think you know the good part of marketing is a lot of platforms are are finding loopholes,
say,
compared to you know,
traditionally Facebook or Twitter,
for example,
the coming of Tic Tac.
I think that's that's really didn't get from marketing.
It's It's another interactive way where users can and a man arrived with their fan base.
You know,
whether if they're an influencer or from a B to B standpoint that complied videos on howto approach,
certain things within business strategy,
um,
demon,
Yeah,
just just utilizing the current platforms to the best of their ability.
Um,
you know,
whether it's creating content,
doing paid ads,
or even joining groups where you infuse,
talk about your company in industry specific groups and growing your audience.
Um,
and then on the bad side,
I Right now I don't see anything.
Maybe the fact that there are too many platforms up there for every little thing within marketing.
Um,
and you know,
But that's kind of how I see it.
I see it more more good than the bed.
It's what is Spam Span is when people and indeed you
of content that may not rest You know, uh, that may not have anything to do with your business, or they're trying to get sales or something, and they keep on sending you these. You know, these links. You know, there's email campaigns are keep on pushing videos that are strictly talking about their product. Or, you know, something called messages through Lincoln. Um, what's strictly a sales pitch? Rather than trying to develop a genuine relationship and then kind of work from there,
um, all the penalties will send out tumor span.
No, I mean, it's just I mean, honestly, there no penalties for spam. But if it does get to a point where you're in a dating your followers without relevant information, then they might unfold your page Or, you know, if they know someone within the same network than that message conspired
pretty easily. So, Brandon So, Ted, what's your vision for your company?
This is t o. Keep on expanding our capabilities. Um, you know, within the website boatman part, we're trying to learn where Ness CEO on dhe. Certain other strategies are always kind of learning new skills and holding on those as well as growing our client base, which is Well, that's always a constant goal. With any small business on growing, the company is whole employing more people buy an hour. Still kind of in the start of a motive. And there were three years in. But I'm hoping Thio have a solid team as well in the future
marking people out there. Do you follow
terms of influencers?
Yeah.
Um,
so yeah,
eso won is a very minor truck.
He is like the social media girl.
Few.
Well,
um,
you know,
I highly recommend anyone to check it out.
Gave the honey you too,
if you're not familiar with them.
So very of Intershop number to Mark Cuban.
Um,
you know,
he is obviously dabbled in a bit of everything.
He's one of the first in front tank as well.
Um,
Arlen Hamilton,
she is definitely disrupted the VC space,
particularly within the diversity and inclusion.
Um,
Rome.
She's invested in over at the 30 businesses with little over seven million and revenue s Oh,
she's definitely a number incoming Trailblazer with them a VC world.
Um,
you know,
Tony Robbins,
Tim Ferriss and I could go on and on,
but those there are just some of the influencers that I follow.
You try to keep up with what's going on.
It's Can you talk about what HR is important?
Yeah.
I mean,
a trial is important.
You know,
it's always important,
at least from a small business standpoint which make sure you have an effective on boarding process.
Um,
you know,
making sure the process is not too complicated.
Uh uh.
You know,
recruiting the appropriate of talent.
I think for me,
that's when I look tired.
Someone I'm very picky and choosy just because I want to try to find the right count that you know that help us with what we need.
Hope within the marking Rome.
Whether it's socially a graphic designs,
I'm pretty,
um,
pretty big on trying to find the right talent and then also being familiar with,
you know,
the legalities of bringing people on board in terms off,
you know,
benefits.
Or,
you know,
just the legalities that small businesses have to typically go through when bringing someone on board and trying always be conscientious off following those guidelines.
Not getting penalized.
Kids understanding us inform listeners today. Yeah,
so, you know, I would highly suggest, you know, checking out our website www dot the compact. First I com. You can also follow us on Lincoln, Twitter and Facebook. I think impact first and the same for our non profit after helping one in all the major platforms. Yeah, yeah. So you check the sound when we would love to work with you.
Listen, we'll have a link to his gift, and a social unit also notes you find a sentence at www dot carries a chop block dot com. So, speaking of hiring, what do you look for? What? Cherokees, You know, for someone, you hire them.
Yes, someone that's recent Graduate. You know, that may not be at the top of some of the company's list, but being a young company ourselves, you know, someone that has experienced within the marketing Rome. Um, you'll soon as familiarized with social media, graphic design, developing content and someone who uses their no gin expertise. Um and you know, playing it with our company through some of the products that we work on a swell and being very familiar with kind of what is going on within the marketing world in terms of technology and platforms and, you know, trying to I just don't understand those those points of view.
It will come in and talk. Can you give us a advice on any subject you want talk about? Yeah.
I mean,
I would say for unease,
you know,
inspiring on signora there to really be empathetic to the process as a whole was trying to actually secure client rather than,
you know,
going through the checklist of actually securing declined because the process to get there There's a long road.
So,
you know,
trying to be implanted,
teach partisans,
you know,
on that trail to land a client.
And I also think about how you're gonna provide value to then you know,
to the client,
rather than just thinking,
Oh,
you know,
it's a great plan for me but,
you know,
have a much more broad sense of how you can provide value.
Even double it may not be something you may be familiar with,
You know,
think about providing value because that's important to fend off the day.
Number one Number two is to develop a minimal,
viable product.
That's concept that's described in the book Odd 1,000,000,000 startup to blame by their increase.
So Misko,
on my point there is to is to have a real need of business need rather than turning a hobby into a business,
because the more solutions that can provide,
the better it will be.
It is one thing amazing me about nuance of the nurses have made them take them six months. They're gonna be Steve jobs, right? Reality. Right. And you'd try to tell him they don't listen to your life like I'm stressful. I'm different, you know? You know we are. But I know you're not. Yeah, I mean, that's something about entrepreneurship. I
mean,
each day is different,
you know,
compared to you know,
say,
if you're working 9 to 5 right now,
each day is different compared to the main two.
Firework,
maybe,
you know,
consistently expecting something.
Some days are good.
Some days are worse.
But,
you know,
it's all you know.
It's important to kind of look at those moments.
You realize that that's why you're in business and just not lean towards the good side of the bad side.
And,
you know,
either left that fuel one's ego are left that bring you down.
Um,
because entrepreneurship there's no formula within entrepreneurial ecosystem.
Get me to like people started business. I'm gonna start a biscuit. I'll be my own boss. They don't realize that. Okay, Your customs, your boss employees, your boss, You know, all the ones I'm tired of looking for a house that we could look for myself. Well, you just trust me. Love you Hours working, right?
Yeah. I mean, obviously being your own boy, Boss has it. So that's flexible. And it has its positives and negatives, but, um, at the end of the day, the person that is their own bus is responsible for a whole lot more. Um, Andi, it's some kind of were more harder than most, depending on one industry. And what the The logistics and infrastructures of them. That especially a good thing to be your own boss. But it also comes up on ups and downs of fuel.
You think about it. You know, you told me before an early conversation. You on your business like you're in charge of a social media. That's full job job. You charge a website That's a full time job. Everyone thing is a full time job. You can hire hired. You were hired to you when you have yet, you know, if they do, you know, you were given a queer or the kids to be your internship and all these jobs you got to do, and there's no way to doing them out of time. So you try to focus, prioritize and is like this making mistake after mistake after mistake? Yeah.
I mean, yeah. I mean, it's all about prioritizing. I mean, I, you know, just to get a kind of a son so important stuff that I typically get up pretty early in the morning, prioritized before all star other meetings that I have throughout the day. That way I make sure I get those things done and done. You know, whether it's conference calls, air getting are their assignments done to try to prioritize of service the day. That way, those things get done for a I take on more stuff.
There's one more for you. Where's your advice of people on taking advice from my front of you. Everyone has a device for you but isn't from their lands. They don't even know you could not, even though we don't know what you're doing. What's your advice? What's your advice and taking her advice. Yeah, I think it means,
you know,
a victim.
It's good advice.
I mean,
for me just to give an example.
My dad is an entrepreneur,
and my mom works in corporate.
So for me,
that's the perfect marriage of getting business vice,
because I,
you know,
I could lean on them,
get very practical advice from them,
but in terms of giving advice,
I think that's you need teach situation.
Um,
you know,
for me,
I'm not the kind of person that likes to know howto place just because I still think I'm constantly wanting something you every day.
And so I'm not necessarily in a position to give advice.
But if someone does ask for advice,
I'll be more than happy to help them,
Um,
or at least describe the experiences that I had when I started my company,
and hopefully that can help them in the long run.
It's safe your time today. I really appreciate it.
Thank you. Thanks for having me about Done. Appreciate it.
Oh, yeah. I forgot to mention this is touches second time on the podcast. So thanks for the second time. Guess uh, So listen, this thing was well, remember three. Great every day. Thank you for listening to this episode of the Jason Cabinet's experience. Three shares of Connect with us across social media at cabinets. H R. Thank you. And remember to be great every day, you know? You know, you know?