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Back to Twitter co-founder Ev Williams: “You’re selling attention”, with Ev Williams.

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Brands used to buy ads in relation to the content in which their ads were shown. Now they are simply placing a purchase order for eyeballs, regardless of where those ads show up.

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Twitter co-founder Ev Williams: “You’re selling attention” ·

Danny in the Valley

More from this episode

  1. Has Internet Gone Too FarAccording to Ev Williams, the founder of Blogger and Twitter, the Internet now is much more reflective of the real world than the internet 20 years ago, when…
  2. Can Ads Alone Fund High Quality Publishing?No.
  3. Will People Ever Pay for ContentPeople will pay for things, and they demonstrate that in all kinds of markets, media and otherwise, people pay for higher quality content.
  4. How Valuable Is Content on the InternetClicks and view counts on the internet measure attention, but they cannot measure the value of content to the person consuming it.
  5. What Is Driving Proliferation of Fake NewsOn one hand, we have ad driven systems, like Facebook, Google Twitter ...etc.

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