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People are paying lots of money for botulism, what does it do? Botox is a neurotoxin and it acts on neuromuscular junctions. Nerves usually send signals to your muscles, but Botox interferes in this communication and the muscle becomes essentially paralyzed. Botox actually permanently kills this neuro-muscular junction, but fortunately it regrows over time. That is why Botox wears of every six months.

Back in the day when we just started to have modern cities, and it was still just horses and buggies on the streets, you "would have thought we would drown in shit." But, we invented our way out of that problem. We have to measure what is important, like levels of pollution, and once we have visibility into what is broken, we will figure out how to solve it.

First and foremost, it is an emotional experience.

David says that in order to create a high multiplier on a single card, you have to apply the same techniques that salespeople use in business; you have to figure out how to turn something of lesser value and present it as something worth much more.

According to David, his theory of social change is that society changes when a small group of people find a better way to live and the rest of us copy them. He believes that the weavers have found a better way to live.

It requires a lot of remembering back to the obscure Tombola event. You can find these references in episode 7 of book 1 as a refresher.

Chris believes that it’s fun and exciting at first, but then it becomes a hassle when you want to sit down and get work done. He states that you need consistency and quality in your space to work efficiently and complete jobs.

Eric says that when you see what's actually going on in the most iconic startups you can think of, you realize there's dysfunctions and problems everywhere. Everyone's simply projecting a misleading positive image.

It usually happens when there is a lot of intimate knowledge of customer needs. This may mean building a product and then learning from the customers that use it. Or, it may be doing research before developing a product.

A few years ago China started to invest heavily into lowering their levels of pollution by reducing coal usaging and ramping up renewables, which is already seeing a significant impact vs. those countries that haven't.

42Floors was acquired by Knotel in July 2018. He left the startup in Feb 2015 to co-found Mushi along to his Food by People co-founder.