#785: The Starbury
Planet Money podcast.
Most athlete endorsements make a product more expensive. But what happens when an NBA All-Star uses his name to make a sneaker much, much cheaper? On today's show: How that worked out.
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Most athlete endorsements make a product more expensive. But what happens when an NBA All-Star uses his name to make a sneaker much, much cheaper? On today's show: How that worked out.
