Is Clubhouse The Future Of Podcasting? [S3E63]

Not all of 2020’s gifts that keep on giving into ‘21 are bad. Take https://apps.apple.com/us/app/clubhouse-drop-in-audio-chat/id1503133294 (Clubhouse, a social audio platform) that has reached a fever pitch within my podcasting circles.  I've been on the platform for almost two weeks now, and I don't hate it. No, I don’t love it, but I am intrigued by the possibilities of social audio. And since the future and present of podcasting is the raison d’etre of https://podcastpontifications.com/ (Podcast Pontifications)—and also because many have been asking for my hot take—I'm going to dive in and answer the five the most-pressing (or at least most-asked) questions I have encountered from other podcasters who are curious how Clubhouse will disrupt podcasting. Before I get to the questions, I need to thank my friend and fellow podcasting consultant https://jonbstrong.com/ (Jonathan Baillie Strong) for inviting me to the platform. He’s so enamored with the idea of social audio that he’s starting a newsletter to cover the space. The first episode hasn’t yet gone live as of this recording, so sign up at http://socialaudioinsider.com/ (SocialAudioInsider.com) to stay current on this fast-moving space. Because it’s much, much bigger than just Clubhouse. 1. Is Clubhouse the future of podcasting? In a word, no. In nine words, Clubhouse—or something like it—is in podcasting's future. I don’t think social audio is podcasting’s eventual, pre-determined evolutionary form (and that’s not how evolution works anyhow), I do think that social audio is going to exist along with podcasting, and both will evolve over time. 2. Is Clubhouse a distribution channel for my podcast? While it’s technically possible to push your episodes out on Clubhouse, it’s a bad fit. There’s nothing inherently social about publishing the audio file of a podcast. And brute-forcing your latest episode into a room on Clubhouse isn’t going to make it so.  3. Will Clubhouse kill podcasting? Did video actually kill the radio star? Did podcasting kill radio? Did Twitter kill long-form journalism? No. And neither Clubhouse nor the next social audio platform will kill podcasting.   4. As a podcaster, should I invest my valuable time building my brand on Clubhouse? Like any social platform, Clubhouse can be a huge time-suck if you want to get anything substantial from the platform. But I remain confident that social audio is going to be with us for a while, and the current dominant player is Clubhouse. 5. How can podcasters use Clubhouse? Let’s find out! Tomorrow, Friday, January 15, 2021 at 10:00a MT, I’m extending the Podcast Pontifications brand to Clubhouse. I’m going to embrace the social nature of the platform, inviting others to offer their insights on the future of podcasting and answering questions about concepts brought up on Podcast Pontifications in real-time.  So tomorrow, January 15th, at 11:00a Arizona time (1:00p in New York and 10:00a in Los Angeles), I invite you to join me for the first Podcast Pontifications on Clubhouse. Follow me—evoterra—and you'll get a notification when the room goes live. And if you’ve signed up for a membership on https://www.buymeacoffee.com/evoterra (BuyMeACoffe.com/evoterra), you get special treatment in that Clubhouse room! Shoot me a note if you want more info about that. And if you’re not already a member, sign up! ----- Read the full article and share with a friend: https://podcastpontifications.com/episode/is-clubhouse-the-future-of-podcasting (https://podcastpontifications.com/episode/is-clubhouse-the-future-of-podcasting) https://twitter.com/evoterra (Follow Evo on Twitter) for more podcasting insights as they come. https://buymeacoffee.com/evoterra (Buy him a virtual coffee) to show your support. And if you need a professional in your podcasting corner, please visithttps://podcastlaunch.pro/ ( Simpler.Media) to see how Simpler Media Productions can help you reach your business... Support this podcast