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Ron Bronson

If you've had any sort of interaction with government services on the Web, particularly at the national level, there's a pretty good chance your experience in some form was designed or conceived by this week's guest -- the one and only Ron Bronson.

Longtime fans will remember Ron's first appearance on the podcast seven years ago, and our conversation starts off with a quick recap of what lessons he's learned over the past year. From here, we talk about his career shift from education to civic tech, the emergence of consequence design, and even a Finnish sport akin to baseball known as pesäpallo. Ron's story is a testament to the power of reinvention, and hopefully it convinces you that whatever it is you're imagining, it's possible!

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