Focus Superpowers with Nir Eyal & James Currier

"You can always buy growth for your company. What you can’t buy is engagement. It has to be designed into the product."

NFX partner James Currier talks with Nir Eyal, former instructor at Stanford’s Graduate School of Business and author of the bestseller, “Hooked: How to Build Habit-Forming Products.” 2013 His latest book, “Indistractable: How to Control Your Attention and Choose Your Life,” 2019 is out now.

Nir walks us through his frameworks for product building, focus, traction, and building a culture centered around speed and growth.

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