SaaStr 588: Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals with Demodesk CEO Veronika Riederle and VP Revenue Lauren Wright

How do you build a sales organization from scratch? How do you go from $0 to $1M ARR and beyond? What about moving from founder-led sales to building a sales team and scaling your revenue growth?Demodesk’s CEO, Veronika Riederle, and VP of Revenue,...