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Back to Marques Brownlee Y Combinator Interview, with Marques Brownlee.

How Should a Startup Approach a Social Media Influencer

Even if you don’t have money, you can always offer something to make a video better. It has to be a win-win for everyone involved: the audience, creator, and the company.

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Marques Brownlee Y Combinator Interview ·

Y Combinator

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  1. What Makes Marques Brownlee So SuccessfulMarques has been doing his YouTube channel for over ten years now, and while there are many other channels, consistency over a long time is what brings his…
  2. What Drives New Subscribers to a YouTube ChannelReputability [one could also call it herd mentality].
  3. What Are Some Things That Companies Would Send to a YouTuber to ReviewIn the early days, companies would send Marques Brownlee computer accessories such as a mouse, keyboard, and even paid software to access and review.
  4. How Does Marques Brownlee Judge a Product's QualityInstead of focusing on technical stats, Brownlee tries to evaluate a feature by thinking whether or not he would incorporate it into his daily life.
  5. Are There Features Marques Brownlee Likes but His Followers Do Not Care forSure.
  6. Will We Ever Reach a Peak SmartphoneMarques has been hearing this question for the past five years, and so far, we have not hit peak smartphone.
  7. Can Age Affect a YouTuber’s Grasp on the Latest TrendsYes, it can. Brownlee is currently 25. One fear for when he’s older is that he will not be able to grasp the latest trends in society.
  8. Why Did Marques Brownlee Start a PodcastHis main goal is to talk with other creators and to get their insight and help.
  9. Can a Camera Limit a YouTuber’s CreativityAccording to Brownlee, a camera only slightly limits his work.
  10. How to Create a YouTube Product Reviews 101Start with context and momentum. Take a product that people want to know about and compare it to other products that came before and after it.
  11. What Advice Does Brownlee Have for New YouTube CreatorsTake your inspiration from other places, but always come back to your own voice and perspective. You shouldn’t try to be something that already exists.
  12. Are YouTube Comments UsefulMarques says the first few hours of YouTube comments after an episode is published are useless, but comments that come later on is where you can find great…
  13. What Is Marques Brownlee’s Long-term GoalWhen considering 10 years, he envisions a media company containing a YouTube channel or two, a podcast, and a production aspect of assisting other channels.

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