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Paul Berberian grew up in Los Angeles, California. His father was an immigrant to the United States, originally from Beirut, Lebanon. He spoke English as his six language and he was the typical American rags-to-riches story; hard-working, running a bunch of little businesses. Paul grew up working for all of his dad's little companies.

They made liniments for professional race horses, sold used pinball machines, had a diner, made hand lotion for emergency medical kits and even made the stuff that numbs your gum before a dentist gives you the novocaine.

They were not great at running those businesses, but they would buy them along with the whole building, and use the business's cash flow to pay for the mortgage, eventually owning a bunch of buildings in Southern California.

It is easy to burn out no matter how successful you are. You might accept unhappiness in the present, thinking the next milestone or the round of funding will make you happy, but the problem is that that's not a sustainable strategy for actually achieving happiness, and if you're not happy, you will not want to do what you're doing for an extended period of time.

As a CEO of a startup, you are a very important component and if you burn out, you are not doing yourself or your investors, employees or customers any favors, so you need to retain yourself. You need to create a situation inside your company where you are going to be available for a long time. Taking care of yourself is actually your obligation.

DNA can store a ton of information in a minuscule space. DNA is also more durable and it does not require electricity to store it.

That it's best to not beat yourself up over problems that don’t exist. Instead, you should just try to figure out the ones that are most important and need the most dedicated time. It’s okay to give yourself permission to take time and think about the business in order to understand certain problems that all companies face.

It takes around 15 minutes. The peak effect is within about one hour. The caffeine molecules go through and affect your whole body, but especially your brain.

One positive step is that 84% of young millennials were taught by their families that everyone should be equal. Yet, only 37% of that group talk about race within their families.

Because they don’t know why they would spend a certain amount of money on a product. They purchase sometimes out of compulsive actions. When creating a product, you will quickly notice whether a product is priced too high or low.

Instead of bringing your American team over, you staff the new company with the locals, making sure your company has a Chinese DNA from the start.

Number one, you should have a coach. Your health is number one. Professional athletes get coaches, and nutritionist, and so on to keep them going. It's important that founders approach their health with the same degree of importance.

What were those mistakes committed on Ross & Zane's journey and lessons learned that have determined how you started and run Reflow Hub?

Do you want to start a blog or a podcast but having difficult time getting started? Do you have a YouTube channel, and although you've uploaded a lot of content, you are having hard time being motivated to create new content? Are you afraid of what people will say about your work? Perhaps you don't feel like you've got something unique to share.

There are different versions of this question, but the core of the question is this - how can I make myself get over the emotional hurdle off creating the content?

All these kinds of doubts and fears that people have when it comes to putting yourself out there are natural, and the only way to get over these fears is to create content for the sake of creating value in the world.

Get comfortable with failing in public, and commit to publishing day in and day out. Consistency and persistency is key.

Do it for yourself, and do it because you are making something other people will benefit from. If you create content for money, or for fame, it is not going to work out.