How Does Justin Jackson Say You Get a Bigger Audience for a Podcast?

On Build Your SaaS, Justin Jackson tells Jon Buda that a bigger audience usually means tapping people who already have a bigger audience than you do. Their method that week was to pick three tweets and use them as the whole conversation, then see if the authors shared the episode. The first tweet was from Justin Kan, after he sold Twitch and started Atrium. Kan wrote that he had thought a lot about how B2B compares with B2C, and that he now preferred B2B. Jackson says Kan has done both, which is why the thread is worth using. Show notes were promised at saas.transistor.fm.