Conversations with Tyler

Dana Gioia on Becoming an Information Billionaire

Before he was California Poet Laureate or leading the National Endowment for the Arts, Dana Gioia marketed Jell-O. Possessing both a Stanford MBA and a Harvard MA, he combined his creativity and facility with numbers to climb the corporate ladder at General Foods to the second highest rung before abruptly quitting to become a poet and writer. That unique…