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Tim Harford on Persuasion and Popular Economics artwork

Conversations with Tyler

Tim Harford on Persuasion and Popular Economics

To Tim Harford, mistakes are fascinating. “We often only understand how something works when it breaks,” he says, explaining why there’s such an emphasis on errors throughout his work. They also tend to make great stories, which can stoke the curiosity necessary to change minds. A former persuasive speaking champion, he was made an Officer of the O rder of…

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