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Back to How I Made $8,000 per Month Podcasting, and Why You Probably Don’t Want To.

Should a Podcaster Do Live Events, According to Tim Romero?

Yes, if you can give them the hours. On Disrupting Japan, Tim Romero says in-person appearances took real time, but they consistently brought people back to the next event and added listeners to the show. He calls it a virtuous cycle. Earlier, fans in Japan paid a $20 cover to watch a live episode and meet each other. Speaking at startup events and seminars produced a small bump in downloads and email signups each time, and he says that offline work beat the Facebook and Twitter ads he paid for. His warning to anyone copying him is to be ready to spend the time.

Transcript

How I Made $8,000 per Month Podcasting, and Why You Probably Don’t Want To ·

Disrupting Japan: Startups and Innovation in Japan

More from this episode

  1. How Many Listeners Can I Expect for My PodcastAs of this writing in May 2019, Disrupting Japan podcast gets 10,000 listeners in 116 countries. That is after doing 147 episodes over multiple years.
  2. What Does Tim Romero Say Podcasting Is Like in Japan?Japan is a hard place to launch an independent show.
  3. What Is the Disrupting Japan Podcast All AboutIt was supposed to be Tim Romero talking with his founder friends, talking about what it is like to be an innovator in a culture that prizes conformity.
  4. Why Trade Podcast Polish for Honest Talks?Sacrifice production quality and "professionalism" if that means you could get honest and personal conversations that will resonate with your listeners.
  5. How Can I Grow Listener Numbers for My PodcastThe most effective way to grow is via interactions - find a handful of LinkedIn and Facebook groups and connect with people yearning for your content.
  6. How Do You Find Sponsors for Your PodcastFigure out who your audience is and then really understand who are the companies that would like to connect with this audience.
  7. What Do Podcast Sponsors Really Pay Money forClicks and listens are great, but they are a commodity product which makes it a perfectly competitive market for you, and does not differentiate your…
  8. What Advice Do You Have for Aspiring PodcastersBe prepared to spend as much time on your advertisers as you do on the podcast itself.
  9. Should I Hire an Agency to Find Podcast Advertisers for MeIt is tempting to let someone bring sponsors to you, but at the end, your sponsorship and ad rates are proportional to how much effort you are willing to put…
  10. How Is a Podcaster Different From a Podcast Creator?Podcasters are professionals for whom the medium is the message.
  11. What Are the Benefits of PodcastingPodcasting lets you tell stories that cannot be told in any other medium.
  12. How Can I Have a Meaningful Conversation With PeopleIt is hard to get people to go off script, particularly if they are not speaking in their native language, or trained to speak in front of a microphone.
  13. Why Does Tim Romero Say Honest Stories Work Better Than a Polished Interview?Because people open up only after you go first. On Disrupting Japan, Tim Romero says guests froze when he rented a studio and put a microphone in their faces.

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