276 – Greg Petro of First Insight – Ahead of Tomorrow

Optimizing new product creation with predictive analytics…

Greg Petro, CEO/Founder of First Insight (a comprehensive solution for optimizing new product creation processes, tools, & outcomes through predictive analytics) joins Nataliya Makulova on location at Remode Conference in Los Angeles.

In this episode: The ability to structure data from the consumer, and help them through a rich group of modeling which products will rise to the top and decide how to cull down assortment instead of bringing it all to market, instead of leveraging statistical history The value of physically produced items Goals to help re-use waste Trying to get companies to stop making huge numbers of samples Digitization of product supply chain 3 decision-points people make of industry, and taking a snapshot of those stages A time to take that and run on a platform Exploring cultures through food and shopping
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Key Smash Notes In This Episode

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