How Crowd Cow Went From Cow Tipping To Building A Growing Supply Chain Connecting Consumers With Ranchers With Joe Heitzeberg
In this episode of Founded and Funded, Madrona managing director, Scott Jacobson sits down with serial founder and CEO of Crowd Cow, Joe Heitzeberg. They discuss how Crowd Cow was able to build their own supply chain to elevate a culture of transparent and conscious protein consumption. The two also talk about how, through a global pandemic that has rocked the meat industry, the company was able to build resilience. Give it a listen! Joe’s retelling of how Crowd Cow came to be will not disappoint.