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Bootstrapping a B2C Startup to +$20k/Month with Buster Benson

The Failory Podcast

Bootstrapping a B2C Startup to +$20k/Month with Buster Benson

Buster Benson (@buster) is the founder of 750 Words, a $5/mo journaling tool. He kept it alive for more than a decade while working at Twitter, Slack, Patreon and running and shutting down Health Month, a startup leveraging social gamification to get its users healthy. Learn about his impressive entrepreneurial journey, how he went from liberal arts to…

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Notes

  1. "why Are We Yelling" - Buster's Recently Launched Book at 1:59

    Buster Benson has recently published his first book which goes all about "productive disagreement" and conflict resolution. Full answer

  2. Buster's Long Career in Tech at 2:49

    Buster has gone through Amazon, Twitter, Slack and Patreon throughout the previous decade while working on side-projects like 750 Words. Full answer

  3. How Did Buster Benson Become a Software Engineer at Amazon? at 5:36

    Buster Benson says Amazon would hire liberal-arts people and train them as engineers. A coworker asked if he knew Perl. He did not. Full answer

  4. How Did Buster Get the Entrepreneurial Mindset at 8:07

    Many founders identify clicks on their lives when they realize they will become founders. Full answer

  5. Where Did Buster Benson's 43 Things Idea Come From? at 9:48

    Buster Benson does not offer a technique. He offers a sequence. Full answer

  6. What Was Health Month at 11:48

    Buster shares the story behind his project Health Month, an online game that helped people motivate one another to lose weight, exercise or achieve other goals. Full answer

  7. The Beginnings of Health Lab at 14:02

    Health Lab came from the merge between Buster's project "Health Month" and Y Combinator-funded Contagion Health. Full answer

  8. What Does Buster Benson Think Peloton Gets Right About Social Fitness? at 22:34

    Buster Benson says he is a fan of Peloton and that the company has mastered the pieces of game design that still matter. Full answer

  9. The Beginnings of 750 Words at 27:35

    In 2009, Buster started 750 Words as a side project. It currently makes +$25,000/month. Full answer

  10. What Did Habit Labs Teach Buster Benson to Avoid at 750 Words? at 34:03

    The lesson Buster Benson carried from Habit Labs to 750 Words is to stay small. Full answer

  11. Buster's Tips on How to Start a Business at 35:57

    The hardest thing about starting a company is the fact that you are going to be highly motivated to ignore the problems. Full answer

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