Growth Marketing Today

Guerrilla Marketing Tactics To Get Over 100k Impressions For A Book Launch with Melanie Deziel (GMT121)

What do you do when a pandemic kills your book launch plans that you’ve been planning for a year? For Melanie Deziel, she got creative and used guerrilla marketing tactics, some of which I’ve never heard of. For example, she took stock photos of her book in a different settings and uploaded it to Unsplash, a free stock photo site. It’s resulted in over…