The Hustle is a show dedicated to the evolution of the craft of design. We chat with design captains, inspiring designers, product leaders, agency owners, and the Funsize team about building teams that can create products that matter. Hosted by Funsize's Partner and Head of Design, Anthony Armendariz
Episodes with Smash Notes
In a first for The Hustle, we're tackling important subject matter outside the realm of design. In a conversation led by our Guest Host, Tony Sanchez, a Design Lead at Funsize, Chas Moore joined us to discuss the public outcry and wave of activism in the wake of George Floyd's murder. Chas is the Executive Director of Austin Justice Coalition, an activist-led organization that educates and builds community power for people of color who live in Austin, Texas. We're extremely grateful to have him on the show to provide insight into this important time in American history.
We cover:Austin Justice Coalition's mission Why George Floyd's murder was so impactful What it's like to be in the local spotlight during this important movement Resulting change from increased attention on racial violence What liberation looks like Being authentically engaged with the cause The current undertakings of Austin Justice Coalition
Note: We apologize for the audio quality. There was an issue with the microphone.
Justin is a multi-faceted, multi-pierced, multi-tattooed designer, author, and speaker. He wrote the book "Cultivating a Creative Culture", is the Vice President of Human-Centered Design and Development at bswift, the founder of The Dead Pixel Society, and a contributor to A List Apart. Justin had some really intuitive viewpoints on culture that were awesome to dig into and it was a pleasure having him on the show.
We cover:Working in the healthcare system Why he gravitates to roles that aren't tee'd up and ready to go Creative culture and the golden rule People aren't viewed as resources. They're viewed as individuals. Not rushing out Creative Inspiration Wednesdays How designers have an advantage in creating a good culture Transitioning from getting fulfillment from design to getting fulfillment from others' evolution Leading with action The challenges of remote working
Funsize friend, Chad Engle, is the Product Design Director at GoDaddy, a company that is rapidly expanding its product offerings and leaning into design with a focus on in-house talent. He stopped by to share his experience growing design orgs, explain what he looks for in applicants, and provide some insight into how he approaches leadership.
We cover:Growing a design practice at GoDaddy Transitioning from designer to Design Manager Using a different set of design skills to create a design org The value of pier-to-pier conversations and mentoring "Steering the bull" of culture Hiring for aptitude vs. craft Growing as an IC Designing design ladders
Note: We recorded this one before COVID began, so some references (like to our SXSW party) did not come to fruition.
Theo Strauss is an 18-year-old product designer out of NYC who's already making waves in the community through his involvement with companies like Apple, Postmates, and Figma. As someone on the bleeding edge of a new generation of designers, we loved having him on the show to share some of his thoughts on where the industry is heading and how young people are getting involved.
We cover:Creating an entire portfolio in Figma Growing up in New York City Childhood career dreams The evolution of design tools Going to college vs. entering the workforce The ambiguity of "designer" The democratization of design Cold emails and personal networks A lot more
Note: We apologize for the audio quality. There was an issue with the microphone.
Ash Huang is a designer, illustrator, author, speaker, artist and parent who currently works at Adobe. After finding design at a young age, Ash's career has spanned a wide variety of well-known companies and different pursuits that have left her with some fascinating views on accomplishment, progress, staying curious and more. It took us a while to get this one on the books but the conversation was totally worth it.
We cover:Working on the Adobe XD product team How to choose what you will devote time to Tracking progress How having kids changes things within your career Specialization vs. generalization Staying curious Management vs Individual Contributor tracks Alone time as a parent Legacy
Helen Tran is a designer, CEO, hobbyist writer, traveler and macaroon connoisseur (amongst other things). In this episode you will learn everything about software design, business ownership, bodybuilding, career risks, the meaning of wealth and the knowledge gap between employees and the founders. Enjoy!
Guigo Sanchez is the Creative Director at THIRD EAR — previously known as LatinWorks — an agency that specializes in creating advertising for the U.S. Hispanic audience. Born and raised in Mayagüez, Puerto Rico, he is the husband of Mari Chamoun (Managing Director at Funsize), and father to Julia Elena Sánchez Chamoun. After completing his psychology degree in Puerto Rico, Guigo moved to Austin to study advertising and decided to stay forever (for now). He enjoys dad life, music, computers, food and personal finance.
In this episode, we discuss:How studying psychology affects advertising Speaking to different audiences and cultures in advertising The top skills needed for creative directing Imagination as a skill Hispanic marketing and advertising Maintaining belief in the value of creativity The temporary nature of advertising and design What does "partner" mean in the advertising world Commitment in professional relationships The emotional operations of an organization
Thomas Ewart is an Associate Product Designer at Funsize, where he works with startups and enterprise design teams to craft thoughtful digital experiences. With a non-traditional career path that spans accounting, tattoos and electronic music, Thomas brings a unique perspective to his work and enjoys helping others find their place in the design world.Non-traditional paths to design The decision to spend the money on General Assembly's design intensive Year one as a product designer Enterprise vs. startup design work Collaboration The three stages of design in an organization Figma and the future of design tools
Desiree Garcia is a senior designer at Automattic, the company behind WordPress.com and most recently, Tumblr. Their goal is to democratize publishing so that anyone with a story can tell it, regardless of income, gender, politics, language, or where they live in the world. She's also an editor at A List Apart, a webzine that explores the design, development, and meaning of web content, with a special focus on web standards and best practices.
In this episode, we discuss:How a psychology degree can influence design and teamwork What we miss about the old web Star Trek's Kobayashi Maru and how it applies to design How to respond to situations that can't be won The challenges of talking about your work Designing things that "aren't real"
Mike Trozzo is the EVP at Tide University Laundry, a service business disrupting the laundry-norm on campuses around the country. His career trajectory took him from dreams of being an astronaut and doctor, to studying finance in college, pursuing acting in LA and eventually leading design and engineering teams in Waco, Texas.
In this episode, we discuss:Connecting the dots between design and P&L Budgeting for design Staffing projects Design roles and responsibilities Balancing the skillsets and goals of team members The shifting need for generalists and specialists Childhood career dreams vs. adult career reality Personal values and work values How Funsize's values emerged
Brian Peterson is a former Funsize Design Director with a passion for collaboration and intentional design. He's a close friend and talented designer whose career saw a lot of growth during his time with us. Brian is making the move back home to Chicago, but before he left, he graced us with a send-off podcast to discuss goal-setting — a subject he's particularly passionate about.
In this episode, we discuss:The characteristics of a good goal. What it means to work with intent. Goal-setting for teams. The importance of clear communication with clients. Understanding different stakeholders in an organization.
“There’s a consequence to the prioritization of anything. It’s about having a framework for understanding those tradeoffs, and creating a pattern of decision-making so you can have a structure for your priorities.”