Episode 19: Zed Shaw
Bet On Yourself
Episode 18: Carla Hackett
Show Notes:
Calligrapher and hand-letterer Carla Hackett shares her journey translating an in-person workshop into a paid online course.
“Could this be a new path I take?”
After holding successful workshops in-person, Carla longed to serve more clients internationally. Carla tells us about the process, how she choose which currency to sell the course in for a global audience and when she starting promoting her new product.
Hercules (L) and Benedict Cumberbatch (R)
Show Links:
Carla Hackett's website Learn Brush Lettering Course Carla's Instagram Intercom Pushover app
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