Lochhead on Marketing

150 How to Make Money in a Recession: 5 Steps to Create Demand for Your Product, Service, or Platform

Welcome to a very special episode of Lochhead on Marketing, where we talk about how to make money in a recession. In times that are challenging, one of the greatest things we all can do is contribute what we can contribute. Given that it looks like we're about to be in a recession, what Eddie Yoon Nicolas Cole, and I aka the Category Pirates decided to do…