Nir and Far: Business, Behaviour and the Brain

4 Ways to Use Psychology to Win Your Competition’s Customers - Nir and Far

Let’s say you’ve built the next big thing. You’re ready to take on the world and make billions. Your product is amazing and you’re convinced you’ve bested the competition. As a point of fact, you know you offer the very best solution in your market. But here’s the rub. If your competition has established stronger customer habits than you have, you’re in…