Nir and Far: Business, Behaviour and the Brain

How to Trigger Product Usage that Sticks-Nir&Far

If you make web or mobile products, you’re actually in the business of task management. You’re counting on your product to become a recurring part of your customers’ lives. In order to accomplish that, you have to motivate your users to build a new habit. , Sometimes software companies forget that what they’re building isn’t just a product that people find…