238 Heather Osgood - Start With the End in Mind

Founder of True Native Media and the host of Podcast Advertising Playbook, Heather Osgood joins the show to share her experience working in advertising and how she transitioned to the podcast industry. In this episode, Harry and Heather discuss the work Heather is doing to help brands and businesses leverage podcast advertising to achieve their goals. They discuss best practices for monetizing podcasts, how Heather has grown as a podcast host and Heather’s most recent project, The Podcast Moneymaker Course.