Podcast Pontifications

Be Where Today's Podcast Listeners Expect You To Be [Episode 216]

The impetus for this week’s series is an article recently published by Tom Webster, Senior Vice President of Edison Research, entitled Three Ways to Survive Podcasting’s Existential Crisis . And you know what a big fan of existential crises I am! The main premise of the article is that newbie listeners, whom Tom calls ”rookies”, encounter and consume…