Celebrate Your Podcast's Reviews Like A Boss!
Glowing podcast reviews feel really, really good. Getting any benefits from them beyond a warm, fuzzy feeling is questionable. Unless you have a plan for celebrating reviews for your podcast, that is.
If you think getting reviews of your podcast somehow influences podcast ranking algorithms, you’ve been sorely misinformed. However, reviews do have an influence—perhaps an oversized influence—on something more important than ranking algorithms: human behavior.
That’s why it’s important for every podcaster to celebrate reviews for their podcasts. Here are three ideas for you if you’re not sure where to start.
1. Celebrate the review in the audio of an episode of your podcast.
That can generate a fair amount of FOMO among your listeners who haven’t yet written a review. But be deliberate in the placement. Your listeners are here first and foremost for the content of the episode, not to hear you pat yourself on the back.
2. Celebrate your podcast’s reviews on your podcast’s website.
When someone discovers your website is a podcast website, don't make them wonder if your podcast is any good. Repurpose the social proof by posting reviews for your podcast directly on your website. But again, be deliberate how you do that. Putting reviews in your site visitors’ faces too early won’t help and might actually hurt.
3. Celebrate the review and reviewer on your social channels.
Share a screenshot of the review and tag the specific social media account for the person who left the great review. That means doing a bit of sleuthing and research to match up the name on the review with various social properties. But it's time well spent!
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Boostagram Corner!
Seth Goldstein used Podcast Addict to leave a nice review for me. Links are in the next section.
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Links:
• FREE 3-week trial of My Podcast Reviews - https://mypodcastreviews.com/pp • How Apple rankings really work - https://podnews.net/article/understanding-podcast-statistics#-how-the-apple-podcast-charts-work • Seth Goldstein on Podchaser - https://www.podchaser.com/creators/seth-goldstein-107Zzr2huM • Podcast Addict - https://podcastaddict.com/ • More new podcast apps - https://podcastindex.org/apps • Leave a review for Podcast Pontifications - https://ratethispodcast.com/podpont • Support Evo on Buy Me A Coffee - https://www.buymeacoffee.com/evoterra
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A written-to-be-read article and a full transcript of the audio of this episode can be found at https://podcastpontifications.com/episode/celebrate-your-podcasts-reviews-like-a-boss.
Visit https://twitter.com/evoterra for more podcasting insights from Evo Terra as they come.
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And if you need a professional in your podcasting corner, please visit https://Simpler.Media to see how Simpler Media Productions can help you reach your business objectives with podcasting.
Allie Press assists with the production and transcription of the show. Learn more about Allie at http://alliepress.net.
Podcast Pontifications four times a week to provide ideas and ask questions every working podcaster should be thinking about. Subscribe today at https://PodcastPontifications.com.
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