Podcast Pontifications

Time for Podcast Advertising to Put Up or Shut Up

Can spending $5 a day on ads really add 10,000 or more new listeners to your podcast? I highly doubt it. But I am crazy enough to put up the money to see if I’m right or if I have 10,000 new listeners. I don’t think you should spend a dime on advertising until you’ve nailed the fundamentals AND have a show that your hard-core audience continues to…