Smash Notes
Who Bought Jason Schuller's WordPress Theme Company Press75? · Geek at Sea

Geek at Sea

Jason Schuller. Press75 and how a WordPress theme set an entrepreneurial journey in motion.

Jason Schuller is a dad, a husband, and the founder of Press75, a WordPress theme company that he started in frustration, when a consulting client decided to skip paying the bills. That incident caught fire and set Jason on an entrepreneurial journey full of joys and setbacks. His company, and his lessons enabled him to be a successful founder, an engaged…

Notes

  1. Jason is the founder of Press75, a WordPress theme company that he founded by a lucky accident. Full answer

  2. Jason Schuller says it started at Boeing, where internal sites were still static HTML. Full answer

  3. For many organizations, early web meant a collection of static HTML pages that were individually uploaded and managed. Full answer

  4. WordPress was an open source community and Jason quickly gained a following by sharing his progress, and by giving away ideas and tools for free. Full answer

  5. When Press75 started, nobody but Jason really got it first. Full answer

  6. Jason has always had an interest in video and video-centric content. At one point,he had an idea to create a really cool Hulu-like WordPress theme. Full answer

  7. It strengthened Jason & his wife's relationship because they could both pursue things they wanted to - something that was not 9 to 5 office-related. Full answer

  8. Jason says that because the business was doing so well, he got very wrapped up in the day to day. Full answer

  9. Don't become too wrapped up in the excitement. Full answer

  10. Within six months, Jason and his wife were making around $16,000 a months, and ten months in he was up to $30k per months. Full answer

  11. As the WordPress popularity grew, Jason Schuller and team had to find more creative ways to stay relevant. Full answer

  12. Jason Schuller tells Kirill Zubovsky it depends, and that simply following the Press75 customer would not have made him happy. Full answer

  13. The original community of WordPress makers was a tight group that built friendships around their passion. Full answer

  14. Jason Schuller tells Kirill Zubovsky that he sold Press75 in 2014 to a custom WordPress theme agency. He never names the buyer. Full answer

  15. It was a wakeup call. Things are put into perspective when you are looking through the eyes of a child and the responsibility of raising them. Full answer

  16. It is hard to find a balance of career and parenthood. It is important to instill the idea of not giving up in children. Full answer

  17. It is difficult to know. There are aspects of how one was parented that are implemented into their own parenting style. Full answer

  18. Previous generations did not have opportunities with the internet like there are today. Full answer

  19. It boils down to what one is interested in. Full answer

Related notes

Plays from this note through the rest of the episode.

Weekly highlights

One letter a week.

The notes worth hearing, with the minute they were said.