Wall Street is ignoring women (Sallie Krawcheck, CEO, Ellevest)

Sallie Krawcheck, formerly the CFO of Citi Group and the CEO of Merrill Lynch, talks with Recode's Kara Swisher about launching Ellevest, a new online investment platform for women. Krawcheck says the male-dominated world of finance overlooks the needs of female customers, and that women invest differently. She also discusses the 20-20 hindsight of the 2008 financial crisis, the danger of another downturn and why being an entrepreneur is "harder than running Merrill Lynch."

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