Fox's digital ad guy wants you to use an ad blocker (Joe Marchese, president of advanced advertising, Fox Networks Group)
Fox Networks ad boss Joe Marchese talks with Recode's Peter Kafka about why he, an online advertising executive, encourages consumers to use ad blockers. Marchese argues that the relationship between advertisers and the public needs to be reset because people see ads as interruptive and advertisers are paying up for smaller and smaller slices of the pie…
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