Channels with Peter Kafka

WWE’s Nick Khan on pivoting his streaming strategy and getting back in the ring

Nick Khan used to be a CAA agent who represented the WWE. Now he’s president of the pro wrestling company and is pivoting it from a direct-to-consumer strategy into a content studio for the likes of Peacock and Fox. Khan tells Recode’s Peter Kafka why the WWE has abandoned its pioneering streaming model, how he’s managing the company through covid, and…