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Creativity's Dark Side: Dan Ariely on Creativity, Rationalization and Dishonesty artwork

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Creativity's Dark Side: Dan Ariely on Creativity, Rationalization and Dishonesty

Dan Ariely is professor of behavioral economics at Duke University. He talks about the subject of his most recent book, The (Honest) Truth About Dishonesty: How We Lie to Everyone--Especially Ourselves . Also see: Unveiling the Real Evil Genius

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