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Back to How Founders Should Communicate in a Crisis.

How Do You Rally a Team to Win in Desperate Times

In dire time, you win by focusing your entire team around one focal point. Explain that survival comes from a certain objective, and focus everyone on it.

Wart-time management isn't the same as your day-to-day management. Set the objective, explain what everyone is to do to achieve it, and crucially important, outline exactly how success and failure is going to be measured.

You may not win, but you can put your team in charge of their own destiny.

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How Founders Should Communicate in a Crisis ·

Startup Therapy

More from this episode

  1. What Is a Typical Pattern That Happens to Startups in CrisisWhether it was the 9/11, the financial crisis of 2008, or the Covid19 pandemic, business always goes through the same predictable cycles.
  2. How Should a Leader Communicate in a CrisisTalk straight with your team, be raw and empathetic. If you try to hide and spin the truth, you are just going to lose credibility.

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