The Art of Product

43: Strategizing Product Validation

Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick's co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the…