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Turn down $200 CPM?  Am I crazy? 

In this InbetweeniSode, I explain why I didn't take an add for this episode - even though the money was really good and the market-message match for my audience even better. 

Tip - I produce assets, not episodes.  

This came from a Facebook Live that you can watch here - https://www.facebook.com/paulcolliganfan/videos/230408884510532

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