Podcast
The Science of Social Media
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Smash Notes has 7 notes from 1 episode of The Science of Social Media. Each note answers one question with the moment it was said, so you can read it or play just that part. Topics: Business.
Your weekly sandbox for social media insights, stories, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and businesses in every industry. Whether you're a social media team of one…
On this show
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Trending questions
- 01How Do You Keep Brand Influencers MotivatedHow to Turn Fans and Customers Into Brand Champions in 2019
- 02What Is Key to Remember When Working With a Brand AmbassadorHow to Turn Fans and Customers Into Brand Champions in 2019
- 03How and Why Do You Structure a Social Media Campaign for Your BrandHow to Turn Fans and Customers Into Brand Champions in 2019
- 04How Do You Connect With Social Media Influencers for Free?How to Turn Fans and Customers Into Brand Champions in 2019
- 05How Do You Turn Customers Into Brand AdvocatesHow to Turn Fans and Customers Into Brand Champions in 2019
- 06How Does Wendy's Use Fan Posts to Grow Its Audience?How to Turn Fans and Customers Into Brand Champions in 2019
- 07How Does Social Media Engagement Affect MarketingHow to Turn Fans and Customers Into Brand Champions in 2019
Episodes with Notes
173 more episodes without notes
- How to Build an Audience on Twitter (with Matthew Kobach)
- Allyship and Anti-Racism on Social Media
- No Budget, No Problem: Shifting Social Media Strategy in the Face of COVID-19
- How Local Businesses Can Crush It on Social (and Keep Customers Coming Back... Without Spending a Dime)
- Measuring Social Media Success Using Data
- How to Sell More Online
- Inside Buffer's Formula for Customer Engagement on Social Media
- How to Stay on Top of an Ever-Changing Industry in 30-Minutes Per Day
- Adapt and Thrive — Social Media Advice to Get You Through (Part Two)
- Adapt and Thrive — Social Media Advice to Get You Through (Part One)
- Why Brands Shouldn't Overlook Pinterest (Plus 3 Strategies You Can Use Today)
- What’s Next for Instagram? New Strategies to Make Your Brand Stand Out
- How a VP of Marketing Looks at Social Media Metrics
- Social Media Management in Times of Crisis
- Encore: Inside the Facebook Ads of Your Competitors
- Encore: a Crash Course in Microcopy for Social Media Captions
- Encore: Marie Kondo-ing Your LinkedIn — The LinkedIn Audit Blueprint to Help Your Profile Shine
- Find the Best Times to Post on Social Media
- How to discover what works: Our guide to social media experiments
- How the Instagram Algorithm Works in 2020 (Plus a New Stories Feature)
- 11 Thumb-Stopping Instagram Stories Design Tips
- How Brands Can Leverage Pinterest to Make Sales
- Encore: the 7 Important Skills You Need to Be a Successful Social Media Marketer
- Encore: 8 Fun Things to Try on Instagram You Probably Haven't Thought of Before
- Introducing: Breaking Brand, Episode One
- The Best Instagram Stories of 2019
- Why social commerce will rule social media in 2020
- The Complete, Actionable Guide to Marketing Personas
- Brand Secrets for Standing Out in a Crowded World
- BFCM: Last-Minute Black Friday + Cyber Monday Marketing Ideas for Social Media
- A Crash Course in Building Custom Audiences for Your Social Media Ads
- Bonus: Introducing Buffer’s new podcast series 'Breaking Brand'
- 9 Social Media Goals You Can Set for Your Business (and How to Track Them)
- The Keys to Epic Engagement on Social Media
- News Roundup: the Future of Facebook, Pinterest's Latest Changes, the Most Popular Stories, and More
- How to Schedule Instagram Stories (Plus 10 Ideas for What to Make Next)
- The Science Behind the Best Instagram Bios
- How to Use Instagram to Increase Your Sales: Proven Strategies from the Pros
- Inside the Facebook Ads of Your Competitors: How to Research, What to Learn
- Can You Make a Great Six-Second Ad? Here’s What We Learned From the Best
- Magical Ways to Measure Social Media Attribution
- How to Find a Fantastic Agency to Help With Your Social Media Marketing
- A Crash Course in Microcopy for Social Media Captions
- Reddit Marketing Strategies for Those Who Don't Have Time for Reddit Marketing
- How to Get the Very Most out of Buffer (Tips From the Team)
- Grade Your Marketing for Free With These 10+ Tools
- Inside the World of Micro-Influencers, the Influencer Strategy Getting the Best Results Today
- Best Instagram Apps for Marketers: The Rise of the Single-Job, Standalone App
- The Best New Pinterest Marketing Strategies Working Today
- 8 Fun Things to Try on Instagram You Probably Haven't Thought of Before
- How tentree created a record-breaking Instagram campaign
- Need a Chatbot Marketing Strategy? We've Got You Covered
- Marie Kondo-ing Your LinkedIn: The LinkedIn Audit Blueprint to Help Your Profile Shine
- The Most Essential (and Surprising) Social Media Statistics and Facts of 2019
- Tiny Tips for Delivering Out-of-This-World Customer Support on Social Media
- What If Instagram Got Rid of Likes? Plus Even More Social Media What Ifs
- The 7 Important Skills You Need to Be a Successful Social Media Marketer
- Why Brands are Turning to Spotify as the Next Big Social Platform
- How to Get (Real!) Followers on Social Media in 2019
- Why Isn't Anyone Talking About Live Video Anymore? the Current State of Live
- (SSM Selects) 6 Proven Instagram Marketing Tactics to Grow Followers and Engagement
- 6 Simple Ways You Can Use Neuroscience to Increase Marketing Productivity
- 8 Unexpected Marketing Lessons from History’s Most Influential Leaders
- (SSM Selects) 6 Rules for Great Storytelling as Told by Pixar
- The Art of Copywriting: How to Write Better Captions and Tell Stories that Get Engagement
- 9 Proven Techniques to Improve Your Instagram Content (Feed + Stories)
- 7 Easy Ways to Improve Your Retargeting Ad Campaigns
- Does Vertical Video Make a Difference in Results? We Spent $6,000 on Experiments to Find Out
- How Nike, Square, Blenders Eyewear, and Other Top Brands Approach Instagram Marketing in 2019 (New Case Studies)
- The Top 10 Social Media Marketing Tools Brands are Using to Succeed in 2019
- How Top Ecommerce Brands Use Shopping on Instagram to Drive Sales and Growth
- The State of Social 2019 Report: Insights From More Than 1,800 Marketing Professionals
- 6 Powerful Psychological Biases and How They Influencer Human Behavior Online
- The Most In-Demand Skills of 2019 (According to LinkedIn), YouTube’s Big Advertising Opportunity, The Ultimate Facebook Engagement Guide, and More!
- What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)
- 5 Data-Backed Social Media Marketing Trends You Need to Know for 2019
- (SSM Selects) 11 Content Creation Hacks: Strategies & Tools to Take Your Social Media to the Next Level
- 13 Social Media Experts Share Their Biggest Piece of Marketing Advice
- How to Use Video Content to Raise Brand Awareness and Sell Your Product
- A Marketer's Guide to Decoding Social Media Algorithms in 2019
- We Analyzed 15,000 Instagram Stories from 200 of the World’s Top Brands (New Research)
- Instagram Stories Strategy: How Businesses Can Create Thumb-Stopping Stories Content
- Your Go-To Small Business Marketing Guide for 2019 (New Tips and Ideas)
- 7 Invaluable Marketing Skills That Help Top Teams Produce Consistently Great Content
- 9 Marketing Ideas That Don’t Include Blogging (Plus How to Identify Big Opportunities)
- How to Launch on Product Hunt Like a Pro, Lessons from 17.2 Million Twitter Impressions, 4 Key Facebook Trends for 2019, and More!
- Influencer Marketing: The A to Z Guide on Getting Started and Calculating ROI
- Neuromarketing: Surprising Facts Businesses and Marketers Should Know
- Instagram’s Co-Founders Step Down, Vertical Video Gains Momentum, Facebook Launches Stories Ads, and More!
- How Two Brands Generate Hundreds of Thousands in Revenue on Social Media, Big News from Twitter, New LinkedIn Ad Formats, and More!
- How to Discover Irresistible Content Ideas Using Reddit, YouTube, Quora, and Other Social Networks
- 5 Proven LinkedIn Marketing Tips to Grow Your Company Page 600% Faster
- A Brand New Facebook Guide to Creating Video, The Shift to Instagram Stories Ads and Messenger, 5 YouTube Facts You Can’t Miss, and More!
- We Analyzed 43 Million Facebook Posts From the Top 20,000 Brands (New Research)
- Facebook Redesigns Pages as Reach Declines, 5 Fascinating Facts About Gen Z, the ROI of Meme Accounts, and More!
- 7 Psychology Facts That All Social Media Marketers Should Know
- Everything You Need to Know about Instagram Engagement, YouTube Launches Vertical Video, 3 Big Reasons Why Influencer Campaigns Fail, and More!
- 6 Old School Marketing Tactics That Still Work on Social Media
- 752,626 Facebook Ads Analyzed, How One eCommerce Store Generated 41,000 Emails and 10,000 Followers, New Social Media Tools, and More!
- How to Sell Your Product or Service on Instagram Like the Pros
- A Customer-Focused Social Media Strategy to Increase Engagement and Social ROI
- Instagram IGTV (Television for the Mobile Generation) - How it Works Plus An Exclusive Creators Guide
- One Million Downloads, One Hundred Episodes, Two Co-Hosts, and One Random Show
- 99: How The Instagram Algorithm Actually Works (Plus Big Instagram Updates You Need to Know)
- 98: 2018 State of Social Media Marketing Industry Report (What the Future Holds for Businesses)
- 97: 10 Proven Social Media Tips for Small Businesses and Entrepreneurs
- 96: 50+ Marketers On How to Prove Social ROI, Where Video Marketing is Headed in 2018, Exciting New Instagram Features, and More!
- 95: YouTube Marketing 101: How We Grew Our Channel By 59% in 30 Days
- 94: GDPR: New Data Privacy Laws and Important Changes Businesses and Marketers Need to Know
- 93: Facebook F8 Recap: the Biggest Announcements Marketers Need to Know & Why They’re Important
- 92: 20+ Key Social Demographic Facts, Facebook Q1 Earnings Report is Here, What Elon Musk Taught the Co-Founder of HubSpot, & More!
- 91: Your Personal Brand: Why It's the Most Important Career Asset You Own
- 90: 21 Actionable Facebook and Instagram Video Tips You Can Try Today
- 89: The Best Times to Post on Social (According to Research), LinkedIn Launches Video Ads for Businesses, GIPHY Marketing Ideas, & More!
- 88: the 10 Top New Social Media Tools to Try in 2018 for Marketers
- 87: Facebook & Cambridge Analytica (What You Need to Know), 3 Must-Read Social Media Books in 2018, Instagram Algorithm Changes, and More!
- 86: 11 Content Creation Hacks: Strategies & Tools to Take Your Social Media to the Next Level (Plus a Big Announcement!)
- 85: 6 Rules for Great Storytelling & Why Stories Are Your Most Important Social Media Asset
- 84: Instagram Marketing Growth: 3 Proven Tactics To Grow Followers & Engagement (Plus An Exciting Announcement!)
- 83: The State of Video Marketing in 2018, Big Changes Coming to Twitter, and Our Top 3 YouTube Hacks for Brands
- 82: Habits of Successful Marketers, the Science of Confidence in Leadership, Why We're Always Learning, and More!
- 81: the New Facebook Algorithm: Secrets Behind How It Works & What You Can Do to Succeed
- 80: Is The News Feed Gone Forever?, Instagram’s Exciting API Change, Paying For Social Media Followers, and More!
- 79: Are 3rd-Party Social Media Tools Penalized? Our 200+ Post Study On Reach & Engagement
- 78: State of Social Media 2018 Report: 1,700+ Marketers Share Brand New Insights
- 77: Big Changes to the Facebook News Feed: What to Know & How It Will Affect Your Strategy
- 76: 21 Experts Talk Biggest Social Media Mistakes, Zuckerberg Wants to Fix Facebook, Our Results With Twitter Promote Mode, & More!
- 75: the 5 Biggest Social Media Trends for 2018 & What They Mean for You
- 74: New Instagram Features, Netflix Trolls Its Users on Twitter, Facebook Messenger for Kids, & More!
- 73: Social Media's Top 10 Posts of 2017 & Why They Worked
- 72: What Does Facebook Know About You? the Truth Behind All That Data
- 71: the $177,843 Facebook Ad Test, Current State of Messaging, Tweetstorms, & More!
- 70: How to Effortlessly Create Instagram Stories & Why They're a Major Opportunity for Brands
- 69: The Silent Rise of LinkedIn To 500M Members: What Marketers Need To Know For 2018
- 68: Facebook Organic Reach Continues To Decline, Our Chat with Gary Vee, LinkedIn Video, and More!
- 67: 5 Under-the-Radar Social Media Studies to Make You A Smarter Marketer
- 66: Creative Facebook Messenger Marketing Strategies You Can Try Today
- 65: 8 Tips to Quickly Master Social Media for Businesses & Entrepreneurs
- 64: The 15-Minute Experts Guide to Facebook Advertising
- 63: Why We Think Social Media Is for Branding & Engagement, Not Traffic or Revenue
- 62: Top 9 Books Every Social Media Marketer Should Read & What Makes Them Great
- 61: Why Facebook Is Blue - the Science of Colors in Marketing & Social Media
- 60: Understanding the Facebook and Instagram Algorithms [7 Key Factors That Determine Success]
- 59: Proven Ways to Get More Views, Engagement, and Shares for Your Facebook Videos
- 58: Creating Truly Remarkable Marketing & Social Media Content That Lasts
- 57: 7 Surprising Facts Behind Why People Like, Comment, and Share on Social Media
- 56: 10 Captivating Instagram Stories Content Ideas and Our Favorite Tools to Create Them
- 55: 5 Exciting Social Media and Marketing Trends to Know in 2017
- 54: How to Use Hashtags: How Many, Best Ones, and Where to Use Them
- 53: Our 5 Biggest Social Media Mistakes and What We Learned
- 52: 6 Proven Instagram Marketing Tactics to Grow Followers Engagement
- 51: The 20-Minute Social Media (PRISM) Sales Playbook for Marketers
- 50: A Delightfully Short Guide to Social Media Benchmarks & ROI
- 49: How to Get Your First 1,000 Followers on Every Major Social Media Network
- 48: a Facebook Posting Strategy That Led to a 330% Increase in Reach & Engagement
- 47: on Entrepreneurship, Creativity, Social Media and Becoming a Better Marketer - Paul Jarvis
- 46: Change is Inevitable: How Will You Adapt on Social Media and in Marketing?
- 45: 10 Little-Known Facebook Marketing Hacks You Can Try Today
- 44: Inside the Thriving Six-Figure Facebook Ads Strategy at Classpass - Mary Rykaczewski
- 43: 11 Ways to Improve Your Social Media Marketing Using Buffer
- 42: 5 Key Elements of the Perfect Facebook Ad - Molly Pittman
- 41: Social Media for Small Businesses: Less Is More - Marie Forleo
- 40: Using Social Media for Good: Meet the Entrepreneur Changing the World One Story at a Time - Branden Harvey
- 39: How Merriam-Webster Made Dictionaries Fun by Building a Powerful Brand Voice - Lauren Naturale
- 38: the 4 Ways to Fix Your Broken Content Marketing and Social Media - Jay Baer
- 37: Why Marketers & Brands Should Be Using Square Video on Social Media
- 36: Risk for Reward: Why Calculated Risk Is Critical for Designing Your Career in Marketing - Clair Byrd
- 35: How TechCrunch Approaches Video Marketing & Trends to Watch for in Video
- 34: Harnessing the Power of LinkedIn Marketing to Monetize and Grow Your Business - Candice Galek
- 33: 15 Hidden Instagram Marketing Hacks That You Can Try Today
- 32: Social Media Algorithms: How They Work and How to Use Them in Your Favor - Michael Stelzner
- 31: 5 Important Steps to Building Your Personal Brand Online - Minisode
- 30: Proven Instagram Stories Strategies from the Experts at Bustle - Hannah Caldwell
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