The Startup Chat with Steli and Hiten on Smash Notes

The Startup Chat with Steli and Hiten podcast.

Unfiltered insights and actionable advice straight from the trenches of startup and business life. The show hosts, Steli Efti and Hiten Shah, are both serial entrepreneurs who have founded multi-million dollar SaaS startups. Being busy CEOs of fast-growing companies, they know the value of your time and make sure you get the most out of each 22 minute episode. Tune in for new episodes every Tuesday and Friday.

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In today’s episode of The Startup Chat, Steli and Hiten talk about early morning routines and the act of waking up early in the morning as a founder.

It is common knowledge that how well you sleep and the state of mind you create at the beginning of the day have a lot to do with how much you'll accomplish in that day. It’s a good idea to develop a morning routine that makes you be more productive.

Tune in to this week’s episode to hear Steli and Hiten thought on morning routines, waking up early in the morning as a founder and much more.

Time Stamped Show Notes:

00:00 About today’s topic.

00:32 Why this topic was chosen.

01:21 About Hiten’s morning routine.

01:49 How having a reason can help you wake up early.

02:57 Steli’s morning history.

04:39 The magic of waking up at 5 a.m.

06:42 Why waking up super early is not for everybody.

07:31 Why you should do what works for you.

08:04 The importance of observing times of the day when you could be doing more.

09:31 Why you need to adjust your routine.

3 Key Points:

Do what works for you.

For me, I wake up early because I don’t want to hit traffic.

There’s not just one formula that works for everybody.



Steli Efti: Hi everybody, this is Steli Efti.


Hiten Shah: And this is Hiten Shah.


Steli Efti: Today on the Startup Chat we're going to talk about waking up early in the morning as a founder. Maybe we'll expand to like early morning routines but it's 6:00 AM in San Francisco. Thankfully, I'm in New York so it's just 9:00 AM for me. But I've heard and read a lot about morning routines, being a super early kind of morning person. For I think about five or six months, I had actually established a morning routine where I was waking up at 5:00 AM every morning. I really, really thoroughly enjoyed it. Now, it's in the past distance, this year I don't even know what time I wake in the morning. I've been traveling so much, I'm all over the place, but I've noticed consistency over the past years that you are a super early morning person, right?


Hiten Shah: Yeah, these days I am.


Steli Efti: These days, all right, certainly. Is that something that ... Would you say it's not a natural thing, it's like a learned thing or? Tell us more about it.


Hiten Shah: Totally a learned thing. I think-


Steli Efti: A learned thing?


Hiten Shah: Yeah.


Steli Efti: Yeah.


Hiten Shah: I think for me, truthfully, I can go either way very easily, I think maybe just like you. I don't travel much so I guess like people are different and some people really prefer or think, I think, that they think that they're night people, right?


Steli Efti: Mm-hmm (affirmative).


Hiten Shah: Or they're morning people. I've been both in my life. Right now I'm a morning person and for me, the way I do it is I just have a reason. So I have reason to get up and do something. So today my reason was getting on the podcast and recording a few podcasts with you, so that's my reason. I live about 20 to 30 minutes south of San Francisco in a city called Redwood Shore. I call it the city that Larry Ellison built because it's right behind essentially his main office, like the big buildings and stuff. It's like suburbia and so I live here. If I get up early, that means get up right around 6:00-ish, I can make it to the city by 7:00. I wake up, shower, and what not, get ready, and I can make to the city by 7:00. If I get up any later, then I end up making it to the city by like 8:00 and it takes me like 45 minutes. So it's a difference between like 25, 35 minutes, and like 45 minutes to an hour, and hour and 10 minutes.

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Key Highlights

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