The Tim Ferriss Show

#355: Greg McKeown — How to Master Essentialism

"If you don't prioritize your life, someone else will." — Greg McKeown Greg McKeown ( @GregoryMcKeown ) is the author of the New York Times bestseller, Essentialism: The Disciplined Pursuit of Less and the founder of McKeown, Inc, a company with a mission to teach Essentialism to millions of people around the world. Their clients include Adobe, Apple…