The Tim Ferriss Show

#359: Tobi Lütke — From Snowboard Shop to Billion-Dollar Company

"Feedback is a gift." — Tobi Lütke Tobi Lütke ( @tobi ) is the founder and Chief Executive Officer of Shopify . In 2004, Tobi began building software to launch an online snowboard store called Snowdevil. It quickly became obvious that the software was more valuable than the snowboards, so Tobi and his founding team launched the Shopify platform in 2006. He…