The Tim Ferriss Show

#382: Safi Bahcall — on Hypnosis, Conquering Insomnia, Incentives, and More

Safi Bahcall ( @SafiBahcall ) is the author of Loonshots: How to Nurture the Crazy Ideas that Win Wars, Cure Diseases, and Transform Industries , which debuted #3 on Wall Street Journal ’s bestseller list. Loonshots describes what an idea from physics tells us about the behavior of groups and how teams, companies, and nations can use that to innovate…