WPMRR WordPress Podcast on Smash Notes

WPMRR WordPress Podcast podcast.

April 20, 2020

Christie is a product manager at Liquid Web. I started WP Buffs and we increase MRR every single month. And here’s the good news. We’re joining forces to bring you The WPMRR WordPress Podcast! If you’ve been looking for a WordPress podcast that’s entirely focused on growing successful WordPress businesses and monthly recurring revenue without taking itself too seriously, we’ve got your back.



Recently updated notes

Dark Helmet takes a moment to step away from his dolls to give advice on the tactics of hiring and being hired.

In this episode of WPMRR, Kyle discusses strategies in hiring right, how a good job listing is formatted, and how to make your applications stand out.Tune in to learn how to hire and be hired successfully.

Episode Resources:

Key points in this episode

Legendary Jedi Master Yoda stops in today to give his thoughts on the rise and fall of the Galatic Republic towards the rise of the Galactic Empire.

In this episode of WPMRR, Ben discusses managing during the pandemic, information on the Build Scale Sell Summit, and the benefits of virtual summits.To rise through the chaos, listen in, you will.

Episode Resources:

Key points in this episode

Jedi Master Obi-Wan Kenobi stops by to have a chat with us after mentoring his Jedi trainees.

In this episode of WPMRR, Bhanu speaks on creating an SEO plugin in a non-competitive way, the lightweight and effective build of RankMath, and the roadmap to the upcoming pro version of the plugin.

Listen in to learn more about optimizing your content for search engines.

Episode Resources:

Key points in this episode

Are you interested in the economics of the evolving WordPress environment?

In this episode of WPMRR, we discuss how monetary values are created, how funding produces change, and the maintenance of growth.

Listen in to gain a better understanding of funding in the WordPress space.

Episode Resources:

Key points in this episode

 

 

Key points in this episode

 

 

Key points in this episode

 

On this episode of WPMRR, we do a run-through of the WP Buff’s new website, discuss our thoughts on the new features, and review it’s design functionality. 

Get on board and blast off with us today.

Episode Resources:

Key points in this episode

The resourceful genius MacGyver has stopped in today to show us some useful tools from his beloved Swiss Army knife. 

On today’s episode of WPMRR, we discuss long-term sustainable marketing, the usefulness of unsubscribe data, and promotional swag items.

Tune in to learn some tactics on making authentic connections with clients.

Episode Resources:

Key points in this episode

We hope you have been well as It has been interesting for all of us to watch the world change so quickly.

On today's episode of WPMRR we discuss how things have been with Joe and Christie, the boom in certain industries caused by the current state, information on loan opportunities.

Listen in to get motivated towards working efficiently in these times!

 

Key points in this episode

Have you had thoughts about submitting your company to an acquisition deal? Alternatively, is your company the one looking to potentially acquire and merge another company into your business?

Listen in to today's episode of WPMRR to receive the best advice from our guests who are acquisition mavens!

Listen to full episodes below:

Key points in this episode

It’s a never ending task in figuring out the most effective way to create sustainable goals and compelling interactions with clients for acquiring more web-traffic and leads.

Tune in to today’s episode of WPMRR and take some advice from our guests who dominate in sales and marketing.

Listen to full episodes below:

Key points in this episode

At one time or another, we all have thought about working from home or maintaining a job while traveling. Remote working is prized as the workplace of the future, or alternatively a curse to those who need to separate work-life from home-life.

Listen in to today's episode of WPMRR for some great advice from guests who are remote working champs!

Listen to full episodes below:

Key points in this episode

Most of us here are developers, or at the very least technical people. Those skills are great for building products or services, but it takes more than a good offering to grow a business.

In today’s episode of the WPMRR podcast, some of our all-star guests will share their top tips for those of us who are technical or developer focused.

Listen to the full episodes below:

Key points in this episode

Pricing is tough!

Too high and you might upset current customers and push away new ones. Too low and you might be cutting your MRR short.

In this episode our best pricing experts will show you a few of their tips, tricks, and mistakes to learn from.

Listen to the full episodes below:

Key points in this episode

This week's theme is MMR, ARR, and Churn!

What metrics you should be looking at for your business, different subscription models, how to deal with churn, and what to do when customers churn... happily

Listen to the full episodes below:

Key points in this episode

This week's theme is health!

Although cliche, we talk about why it's important for your business that you stay healthy, how to take care of your brain - not just your body, and a few tips to help you start creating healthy habits for all of us who are sitting at our desks all day.

Hear the full episodes in the links below:

Key points in this episode

Hey there listeners of WPMRR, Joe is going to be out for the next few weeks, as he is currently on parental leave!

That's right, in case you haven't heard... Joe is a DAD!

In the meantime, we're keeping the content flowing with themed compilations, this week's theme is "The WPMRR guide to building your WordPress business"

Hear the full episodes in the links below

Key points in this episode

Coming from the land of north-westren Middle Earth called Beleriand, the strong and valiant Second King of the Nolder is here to chat with us.

 

In this episode we talk about Indie Hackers and the benefits of creating a community for coders, life as a twin, and what it's like being acquired.

 

Hackers, are you in? If not, listen in!

 

Episode Resources:

Key points in this episode

Genius and molecular manipulator, Vibe, takes a break from engineering and averting crisis to stop in and chat with us.

 

We talk about 10Web and the advantages of using it, a few important aspects in marketing, and the use of Product Hunt and AppSumo towards successful launch.

 

Tune in and vibe with us.

 

Episode Resources:

Discount code: wpmrr10web

Key points in this episode

The Wicked Witch of the West flies in on her broom to tell us how she defies gravity! 

In this episode we talk about Tara's adventures in podcasting, conference hopping, and Design TLC's magic while staying a smaller operation.

Listen in to understand why some choose to go against the growth normative.

Episode resources:

Key points in this episode

The legendary Wookie warrior flies in to speak on having the passion and commitment to the reach of your brand or campaign.

 

On today's episode we explore Baremetrics, the functionality of a position in marketing and growth, and we also get info on the Hey Marketers job board.

 

Listen in to lean into all-around business growth.

 

Episode Resources: 

 

Key points in this episode

Woah!

Travis Pastrana crashes in on his motorbike and does a triple backflip into our foam pit! He's here today to talk on mobile apps for WordPress and more.


In this episode we talk about AppPress, the advantages and technical skills needed to work with headless WordPress, and the next generation of web hosting.

 

Tune in to know the best stunts for your WordPress!

Episode Resources:

Key points in this episode

Suddenly the TARDIS appears!

Doctor Who comes back from the future to inform us the value of diversifying and how teaching helps you to learn better.

In this episode we discuss meetup groups, continuous education in a continuously growing WP community, and how the community has and should work towards women's representation.

Listen in to work towards better values in a greater WP future.

Episode Resources:

Key points in this episode

Wookie warrior and rebel hero, flies in to speak to us on piloting during massive events and going with one's gut when selecting missions.

In this episode we discuss figuring out the conditions around refusing certain projects, the WP Agency Summit 2019, and the advantage of the investment of taking a virtual summit course to gain relevant tools in running these kind of events.

Tune in to blast off!

Episode Resources:

20% Discount Code for WPBuffs: bufftastic

Key points in this episode

Are you a talented freelancer needing an efficient platform to find gigs?

Or maybe you are a business looking for practical platform to find the right freelancers for your projects?

 

On today's episode we have "The boy who lived" here to dissect freeeup and how it helps maintain a streamline between freelancers and businesses. This includes having a retainer of qualified freelancers, working with quality businesses, and making the complete process as quality controlled as possible. 

 

Pick up your wands and tune in to hear more on the outsourcing mastery wizardry of freeeup!

 

Episode Resource List:

Key points in this episode

The mutant hero, Wolverine, slashes in and gives advice on using one’s keen senses to take a stand and be a successful influencer in the WP space!

On today’s episode we discuss what makes someone an influencer, understanding the value of the social channels you produce content to, and how to make social more meaningful to you and your work.


Listen in to protect your influence!

Episode Resources:

Key points in this episode

After working for Jabba and Vader, one of the deadliest bounty hunters alive comes to give us intel on acquisitions while working in big business.

 

In today's episode we explore strategic partners, adding new components to keep existing clients while continuing to gain new clients to defeat churn, as well as information on acquiring new business and preserving the brand during the integration.

 

Listen in to learn the fine details of becoming the hunter or the bounty!

 

Episode Resource List:

Key points in this episode

Lumos!

Hermione comes through the Floo Network and enlightens us on the path of the empowering female-led project Women in WP. 

We speak on the history of Sumy Designs, the conception on Women in WP podcast that follows, plus WordCamp experiences and hype! 

Don't miss out and get hit with a Stupefy!

Key points in this episode

Being the youngest from big rambunctious wizarding family certainly doesn't make you the weakest! Ginny flies in to spread the word on standing strong and prioritizing diversity.

On today's episode we explore transitioning from your own business to working for another company, the differences between customer service and tech support, and being a POC or minority in the WordPress space.

Tune in to learn how we can continue making the WP space aware and diverse. 

Episode Resources:

Key points in this episode

Have you ever considered being a digital nomad and taking on your regular job tasks wherever your soul desires?

On today's episode, the dynamic duo express how working from home or on the go can still be functional and productive! They give us tips on successful digital nomading such as self care, scheduling, and being honest with yourself and your team.

Tune in to fly out while still taking care of business!

Key points in this episode

Superman, the impenetrable man of steel, flies in and gives us solid advice on solutions when running into issues while starting to focus on growth endeavors for your WordPress site. 

On today's episode we explore how Hubspot provides quality integrations towards keeping a solid customer base, solutions the new plugin solves for end-user experience, and the importance of web page functionality.

It's a bird! It's a plane! Listen in to what Superman has to say!

Episode resources:

Key points in this episode

In today's episode, the dynamic duo discuss the controversial topic of the current model in open source contribution and the nature of it's sustainability.

We explore the definition and integrity of the WordPress open source project, being mindful of WP politics and decision making through Automattic, and the paradoxical privilege of being able to contribute to WP open source in a capitalistic society. 

This affects all the WP community, so listen in to hear discussions of the current and future notions of open source sustainability!

Episode Resource List:

Key points in this episode

Do you struggle to keep up with privacy laws required policy changes when it comes to your site? Well today we have Gandalf and Smeagol here to guide you before you toss your site into the volcano of web legality!

 

Today we explore how Termageddon benefits agencies and you, why compliance to law changes are important for all sites, and how to prepare for upcoming laws.

 

Listen in to stay complied in the age of Internet Law!

 

Episode Resource List:

Key points in this episode

Do you run into loading issues when it comes to all the essential images you post on your site? Don’t remove those images! Allow Aragorn to lead you through Mordor and compress those images for better site loading.

 

In this episode we explore the EWWW software for proper image optimization, image compression history, and why it’s important to use on images for your site for long-term performance.

 

Listen in to learn to wield your sword against slow page loading!

 

Episode resources:

Key points in this episode

Straight out of Hyrule, our beloved puzzle solving hero Link is here to give us pointers on efficiently corralling a mass of people virtually and filling them with knowledge!

Today we explore hosting virtual conferences and how they can boost your business. We elaborate on using Crowdcast for virtual events, choosing interesting topics to keep an audience interested, proper and consistent marketing strategies.

Hey listen! Hey! Hey listen! Stop smashing pots and listen in on today’s episode!

Episode Resources:

Key points in this episode

Broadcasting from the depths of Hell, Hellboy speaks and gives us advice on enterprising and balancing ourselves as both employees and entrepreneurs. 

 

In today's episode we delve into applying your entrepreneurial skills towards being a better employee, making your clients look good, and creating playbooks or tools towards making your job easier as well as increasing team productivity. 

 

Listen in on how to make solutions in the midst of hellfire! 

 

Episode Resources: 

 

 

Key points in this episode

Ever wondered what you could do to keep clients coming back as well as your site running safe and speedy?

On today’s episode we dig into why fast site load times are important, what makes clients quit their subscriptions with your site, and what our favored security measures are.

Listen in to hear the team answer questions from the WPMRR community!

 

Episode Resources:

Key points in this episode

This Rick’s no pickle...and his name isn’t even Rick!

 

Coming from Israel, living in London...Rockstar turned WordPress plugin mastermind, Vito Peleg’s journey from touring with his band, living in his van, and building websites for clients while on the road is truly inspiring.

 

Listen up to hear how he launched & grew his $100k+ ARR plugin so quickly!

 

Episode resources:

 

Key points in this episode

Do you like Tumblr? Do you like WordPress? What if you could combine the two!? Well that may be an option very soon.

 

Today we’ll explore Tumblr’s story up to it’s recent acquisition by Automattic - the owner and host of WordPress.com

 

Could this mean working WordPress into the backend of Tumblr, API support between the two platforms, and ultimately creating an open sources Tumblr? Listen now to find out!

 

Episode resources:

 

Automattic purchased Tumblr article

Matt on Tumblr

Leave a review!

Key points in this episode

In today’s episode, this dynamic duo shows us how staying focused and working collaboratively is the key to achieving your business goals.

 

We dive into setting intentions and finding core customers, and why every decision we make should begin with them in mind.

 

So grab your telescope & let’s go stargazing!

 

Episode resources:

 

Key points in this episode

Starting a business is hard. Internet trolls are inevitable, but they shouldn’t keep you from crossing the bridge to success.

 

That’s why in today’s episode we’re going to be talking about the emotional aspects of navigating business relationships - with clients or customers.

 

Jason also covers building membership sites, how to determine your prices, and how to even raise your prices with your existing client base in such a way they understand. We learned a lot and hope you do too!

 

Episode resources:

 

Key points in this episode

Today we get tactical and practical, this is your step-by-step audio guide to how you can book speaking gigs at WordCamps around the world.

 

We go over the standard process of applying to speak, the unconventional tactics you can use to make sure you have the best odds of landing your spot, and we even dig into WordCamp controversies...

 

That’s right, this episode’s juicy. You won’t want to miss this!

 

Episode resources:

 

Key points in this episode

The first step towards solving a problem is knowing that there is a problem to begin with, and operating a remote team there’s bound to be some problems.

 

That’s where Leah comes in, in today’s episode she gives us several actionable nuggets about hiring, scaling, managing, and growing a remote team.

 

So buckle up and prepare for an insider’s look at a remote team of 90+ people.

 

Episode Resources:

 

Key points in this episode

Thinking about running a business and starting a family? Don’t worry, I’ve heard it is possible and soon I’ll be figuring it out myself...

 

Episode resources:

 

Key points in this episode

Content marketing is a term we’ve all heard many times, but in today’s episode, David offers fresh insight on when competition is great, why it’s important to update old content, and how culture comes from the top down.

We also discuss the mental aspects of content creation too. The self-doubt, our anxieties, all that good stuff.

Why you should start the business you’ve been thinking about, he even turns the tables on me and asks some intimate questions regarding the founding of WP Buffs.

Key points in this episode

The odds are good that if you have a website you’re likely producing some sort of regular content, but are you getting the most out of it?

 

Shaina shows us how we can repurpose our blogs, YouTube videos, and podcasts into fresh content for multi-platform distribution.

 

Today’s episode gets practical, so grab your notebook and make sure to implement these content marketing strategies immediately!

Key points in this episode

Working out is hard, we all know this!

 

Images of models and bodybuilders may be coming to your mind right now but the motivation to exercise doesn’t have to come from vanity.

 

Regular exercise (even just walking more) is great for your mental health, and to run your business to its highest potential, self-care is important.

 

Starting your side project, company, freelance career was stressful...but wasn’t it worth it? Today we’ll show you why exercise is just as rewarding, if not more so!

Key points in this episode

From putting out fires literally and figuratively, this Boba Fett imposter is just as much of a badass as the original.

 

In today’s episode, we have fun, we break down mental blocks, and show you what it takes to start your freelance career.

 

If you’re ready for a career change, know you’re not alone. Listen up to hear how Sam did it and how you can too!

Key points in this episode

When selling online, many people get hung up on the platform (Shopify, Squarespace, WooCommerce) rather than making their decisions off of principle.

 

eCommerce is sales...sales is about people, communication, and serving each other in a way that benefits everyone, not just checking out digital shopping carts.

 

Topher goes deep into sales philosophy and despite his title being “WordPress Developer Evangelist for BigCommerce” he tells us a few things to consider before selecting an eComm platform.

Key points in this episode

We have our very own WordPress sleuth on the podcast!

Ever watched your favorite movie with only the subtitles, or used your daily driver software with only your keyboard?

Many of us never even consider the accessibility of the websites and products built and used every day, but for some users, extra accessibility accommodations are a necessity.

That’s where Rachel Cherry comes in! Hear how she’s creating an easier to navigate internet, for literally everyone!

 

Episode resources:

 

Key points in this episode

Today we’re talking about selling, how to do it big and how to do it right!

 

Why telling your story and putting yourself out there on the internet (blogs, podcasts, YouTube videos) is key to growing your business.

 

And his process of selling six-figure projects.

Key points in this episode

Selling your company sounds scary, but being acquired by GoDaddy sounds like an honor!

 

Rich tells us about his journey building multiple businesses, how he was on the forefront of development on the Gutenberg theme, and specifically how WordPress themes led him to where he is today.

 

This is yet another great WordPress chat with many practical nuggets you can use spread in between.

Key points in this episode

Has your business been to the doctor lately?

 

Because in today’s episode we’re going to look at the key metrics you need to be tracking to get an idea of the overall health of your business.

 

We talk about why you’re just wasting time if you’re calculating these by hand, recommend a few tools to use instead, and why you should always be looking at metrics in the proper context.

Key points in this episode

Today, we’re trying something special by giving you an insider’s ear on a keynote address from WordCamp Lancaster.

 

A few things we talk about on the panel are: freelancing on the side until you can quit your 9-5, balancing work and life and how boundaries are important, and why failing faster is actually the key to success.

 

I hope you enjoy this episode and please let us know what you think!

Key points in this episode

Starting a company is hard, hiring your first employee is hard, now imagine managing a company of over a dozen people!

 

Kyle’s job is just that, keeping 20 people all working together smoothly and the company culture thriving. He also tells us why he loves spreadsheets.

 

Whether you’re thinking about hiring your 1st employee or your 20th there’s plenty of actionable tips to help you and your business in this episode.

Key points in this episode

Bib...well, Wil has been starting startups since before the internet was a thing. He’s got 20+ years of experience founding multiple companies, much of that experience he shares today.

 

We talk about why it’s not smart to try to do too much at once, what building an internet business was like before your grandma knew what a startup was, and we humanize the inner emotional battle we each go through while working on our companies.


Enjoy and check out his podcast, Startup Therapy!

Key points in this episode

Is your business safe?

 

Today’s episode goes deep as we go over the pros and cons of using open-source or closed platforms.

 

So if you’re interested to know what the banning of white nationalists on Facebook has to do with the future of your business make sure to give this episode a listen.

Key points in this episode

If you’re building a team you better love meetings.

 

Beka shows us how she’s able to manage a team of over twenty people in an engaging and efficient manner, making sure no one feels left out.

 

We cover topics like converting abandoned carts into sales, the practicalities of email marketing, and pricing of your products and services.

Key points in this episode

Well, there’s no need to ruin the surprise right?

 

You’ll just have to listen to hear the news for yourself ;)

Key points in this episode

In case you’re wondering if Michelle’s the real Wonder Woman, she’s not...but she is a woman working wonders.

 

She’s the head of customer success at Impress.org and in this episode she gives us many practical tips on dealing with frustrated customers, keeping happy customers happy, and why managing relationships is the key to lowering churn.

 

Enjoy!

Key points in this episode

Qui-Gon Jinn...again!? Just kidding, it’s Bob from BobWP.

 

We talk about why age shouldn’t be the thing to stop you from starting in the WordPress space, reminisce on how blogging used to be and how it’s still a relevant medium today, and why written content is the key to driving organic traffic to your site.

 

Enjoy!

Key points in this episode

Mario tells all on all things clients, agencies, and enterprises.

 

More specifically about analyzing similar issues multiple clientele may be having and how allocating a percentage of income generated by their business towards hiring a research and development team to solve that joint problem the group is experiencing, which, in turn saves time...and maximizes revenue.

 

And that’s just one small part of what we cover in today’s episode, be sure to tune in!

Key points in this episode

If you think you’re the star quarterback of your business - YOU’RE WRONG!

 

Your business isn’t you and if you can't take a 3-week vacation at any given time you will eventually be punished by your own success.

 

A founder’s job isn’t to do everything all the time, a founder’s job is to do just enough work to get paid so they can delegate that work allowing you to focus on the next thing, your job as a founder is to grow.

 

But how can you grow if you don't at least have the option for a 3-week vacation?

Key points in this episode

Joost tells his story from working as a consultant to becoming a freelance consultant to building the empire that is Yoast but that’s not all we talk about.

 

We talk about WordPress - what it is and how it got so big, and our projections for the future of the platform, as well as some tips for new businesses. Like prioritizing design and the power of branding early on.

 

This is a great conversation, be sure to grab your notebook!

Key points in this episode

Who knew BB-8 was a pen connoisseur?

 

In today’s episode, Joe goes deep on everything note taking: pens, notebooks, to-do apps, how to efficiently get tasks done, and more. He’s a genuinely cool dude and he even timeboxes too!

 

So go ahead, grab a cup of joe and hang out with a couple Joes.

 

Episode resources:

 

Hobonichi Techo

Timeboxing

Key points in this episode

May the force be with you today because we have a very super special guest...Yoda!

 

We talk about how standard operating procedures are key to scaling a business quickly and efficiently, how journaling is keeping him focused on high-level goals, and why good sales shouldn’t come off as sales-y.

Key points in this episode

Websites aren’t just pages on the internet, they are content displays...and that’s why great design is important. Michelle tells us how she leverages jobs as portfolio building learning opportunities, makes an impact as a keynote speaker, and does all this while still living a healthy lifestyle by prioritizing diet and exercise - even if that means being late to work!

Key points in this episode

Jennifer may not be Darth Maul but she’s got a temper like a sith lord if you cross her or her family! Today’s episode is jammed packed with practical tips and tricks for everything from standing out as a freelancer, transitioning out of agency work while still maintaining MRR through courses, and how to get your kids involved in your business. You do not want to miss this one!

Key points in this episode

Let’s be honest, 15mil+ product downloads doesn’t happen overnight, there are many tiny steps that lead to explosive growth along the way. Jeremy talks about MRR vs ARR, price elasticity, why employees may have to wear multiple hats and when that’s appropriate, and much, much more in today’s episode. He may not be the real Obi-Wan Kenobi but his WordPress wisdom comes close. Enjoy!

Key points in this episode

Raising prices might seem counterintuitive to scaling your business, but think again! Rahul tells us exactly why raising your prices, sometimes exponentially, can help you drum up higher quality business.

Fewer clients, more revenue, and better relationships - it’s a win-win for everyone.

Key points in this episode

The more control you have over your business’s systems, the more juice you get out of the orange...or however the expression goes. The number of employees you have doesn’t equal how great your company is, sometimes extra employees are just band-aids for improperly designed systems. In today’s episode, Mark tells us why this is and how he would do things differently if he had to do it all over again.

Key points in this episode

Ever wondered how to freelance or how to be a more successful freelancer? Carrie spills the beans on everything...from why you feel like you’re not being paid enough, why not knowing what to do is okay as long as you have persistence, how to network with like-minded people, and much more! She’s a teacher at heart so have your notebooks ready, enjoy!

Key points in this episode

Hey, we’re coming at you live from BeachPress this week and our first guest is Chris Lema! He’s actually running the event this year and tells us how bringing awesome people together through storytelling is the key to exponential growth.

Key points in this episode

Today we share 1st customer stories, how when you’re starting out sometimes you have to do things that don’t scale, and why millennials are killing the fabric softener industry. Whether you’re struggling to find your 1st customer or are on your 1,000th you’ll be enjoying giggling at our silly blunders along the way.

 

PS, stay tuned for new episodes every day for the next 7 days!

Key points in this episode

The man, the legend, it’s Channing Allen! Today we get straight into the eyebrow raising details of bootstrapping one of the best startup communities online from scratch. We throw back the conversation to episode 7 where we talk about community building and how the Allen brothers chose to host their tribe on a platform of their own. If you are interested in online business you have to listen to this!

 

Episode resources

 

Indie Hackers

Follow Channing on Twitter

Key points in this episode

“Yub nub!”

 

Another Ewok!? Robby McCullough talks about creating a life suited to travel, why living minimally is key, and how he believes experiences are much more valuable than material things. That’s why he’s had enough of the office life and is now preparing to gallivant the world as a bongo playing Ewok. Not really, but close! Acoustic guitars and WordPress will be involved.

 

Episode resources:

 

Beaver Builder Blog

Follow Robby on Twitter

Key points in this episode

“PATIENCE YOU MUST HAVE my young padawan.”

 

Ben is the Yoda of business finances, hands down. We cover so many awesome topics to help you and your business run lean and mean! Covering concepts like the 80/20 rule of profitability, how as a business grows it begins to gain some fat around the edges, and how it’s a good idea to tidy up your finances with a monthly expense review. Just listening to this episode will get you thinking about what expenditures you can cut to save some cash.

Key points in this episode

“Mesa called Jar Jar Binks, mesa your humble servant!“

 

Okay, the first guest of the new year isn’t actually Jar Jar, but he’s kind of silly like him. His name is Matt Giovanisci and he once coded his own version of WordPress by accident. Today’s episode is interesting because Matt’s take on building WordPress sites will make you think. He urges founders not to put all of their eggs in one pool (get it?) and not to think of WP sites just in terms of MRR and ARR, but also like an investor would a stock in the stock market. You don’t want to miss this!

 

Episode resources

 

Follow Matt on Twitter

Moneylab

Key points in this episode

Happy holidays WordPress people! Hopefully you enjoy our caroling...attempts. May your WP stocking be filled with much MRR this holiday season. Listen up for our goals moving into 2019 and why the new year is sort of an arbitrary time to set big goals for your business, but it also makes sense too. New year, new you, and all that jazz. Stay safe as you travel on the holidays!

Key points in this episode

“How you doin’, ya old pirate? So good to see ya!”

 

Today we have on Han Solo’s best friend and arch enemy, Lando Calrissian! Well not really, but he’s just as crafty (minus the backstabbing) meet Julian Melissas of Craftpeak. We talk craft, beer, and WordPress in today’s episode. So grab a cold one and hang out with us!

 

Episode resources:

 

Craftpeak

Follow Julien on Twitter

Key points in this episode

Meet the head buff of marketing at WP Buffs, Caylin White! Today we talk about her experiences as an artist and how she leveraged those skills to become a marketer. We also talk about the Lord of the Rings, floating in space, and much, much more. Enjoy!

Key points in this episode

Traveling is difficult, but with a little preparation, it doesn’t have to be...tacos help too. In today’s episode, we go over Joe’s WordCamp travel checklist, Christie’s taco Thursday party coming up, and how to get the most out of your WordPress business trips.

 

Episode resources:

 

Schedule for EVERY WordCamp

Key points in this episode

Yaa-yaah!—"Greetings!" (in Ewokese)

 

Nom, nom, nom… delicious brains aren’t just for zombies. In today’s episode, an Ewok named Brad Touesnard of Delicious Brains spills the gray matter on all things pricing and how scratching your own itch can be a great starting point when you’re new to business. We also talk about how honesty is the best policy when it comes to raising existing prices. You don’t want to miss this!

Key points in this episode

Ever felt your phone vibrate in your pocket only to see you’ve got no new notifications? Ever lock your phone’s screen only to open up the same app you just closed 10 seconds later? Let’s face it, we’re all addicted to technology. If you’re a business owner looking to scale you have to focus on high-value tasks. Compulsively checking Twitter isn’t one of them!

 

In today’s episode, we teach you how to take back your time the attention economy is stealing from us all.

Key points in this episode

“It’s not wise to upset a Wookiee.”

 

In today’s episode Han Solo, AKA John Turner (not actually Han Solo), founder of SeedProd shares his experience building his company, selling 10,000 downloads of his plugin in the first two months, and his recent acquisition.

 

We also talk about how he started in business in general, dealing with imposter syndrome, and diving deep into the moment he knew the 9-5 lifestyle wasn’t for him, as well as all the struggles and triumphs in between.

 

Episode resources

SeedProd

Key points in this episode

We’ve all done it, spelled WordPress with a lowercase “p”, or falsely claimed WordPress powers 90% of the internet. Today’s episode is filled with our embarrassing noobish mistakes and plenty of talk about dank WP memes. Whether you could use a good laugh or truly are a WPN00b you will want to hear this!

 

Episode resources

Brad William's WP Drake meme

Spell my name meme

Follow Joe on Twitter

Follow Christie on Twitter

Key points in this episode

It may take a village to raise a child and so too does it take a community to raise a business. Facebook groups and Slack channels can be effective ways of educating and engaging your core audience. Building a sense of community with your users can really differentiate you from the competition and give you the springboard needed to get quality feedback on new features or be your first new customers for new business ventures.

 

Are you fully utilizing the benefits of community building for your business?

Key points in this episode

Oftentimes a yearly subscription can feel more like a one-time purchase as users churn without you even knowing (that is until you notice a steep drop off next year) or perhaps many consumers are experiencing “sticker shock” and passing on a $500/yr service, instead purchasing the more expensive in the long run, $50/month service, but does this mean ARR really sucks compared to MRR?

 

Well, it depends. Find out which is best for your business in today’s episode!

 

Episode resources:

Caldera Forms Pro

WP Buffs Care Plans

Sandhills Development

Scribe Writing (Book in a Box)

Baremetrics

 

Key points in this episode

Joe is a solo founder, Christie has a co-founder, and having a co-founder can be a lot like being married, whereas being a solo-founder can be utterly overwhelming.

 

Are you undecided which option is right for your company? In today’s episode, we go over 6 pitfalls of founding a business solo or with a partner.

 

Episode resources:

WP Simple Pay

Sandhills Development

AffiliateWP

Key points in this episode

Many developers begin in the WordPress space building websites for themselves, clients, even YOUR MOM! Sure, you can make good money building websites for people, but this model of one-off gigs is quickly becoming the old-school way of getting work done.

 

Every day more and more developers are choosing to sell subscription services and digital products (like WordPress themes and plugins!) over project-based work.

 

In today’s episode, we’ll reveal why!

 

Episode Resources:

Key points in this episode


Many entrepreneurs today are extremely talented in their niche, let’s take WordPress development for example. Just because you understand WordPress development and can build kickass websites doesn’t necessarily mean you know how to run a WordPress development business...yet, anyway.

Are you thinking about insurance? HR? What about hiring?


No? Not good! Simply being aware of this fatal assumption will get you thinking about how you can solve these problems and grow your business quickly and efficiently.


Episode resources

Key points in this episode

Do you know what billionaires like Elon Musk and people like the rest of us have in common?

 

24 hours day, 365 days a year. Time, it’s the one constant between all of humanity.

 

In today’s episode, we will go over various time management techniques to help you get more done in less time.

 

Imagine taking advantage of Parkinson’s Law by only giving yourself 2 hours to do a full day’s work. You would then be forced to focus on the 20% of high impact tasks that would yield 80% of your businesses results in that day and throw out (or delegate) the rest, AKA the Pareto Principle (or 80/20 rule).

 

Overwhelmed about how you’re going to do 8 hours of work in only 2 hours?

 

Use the Pomodoro technique to break down your most important work into short intervals and take frequent breaks. Use all of these techniques in conjunction with Timeboxing and add hours to your day!

Key points in this episode

Digital Nomad is a term we’ve all heard in recent years. You know, the people who wake up and 1 pm traveling the world working from WiFi connection to WiFi connection in every country imaginable?

 

With today’s rapidly evolving workforce and rise in people making full-time salaries doing freelance work online more and more work is being done by regular people like us through the Internet.

 

Before you get too excited, just because you can work from home or anywhere else in the world and it’s the hot new thing...should you?

 

In today’s episode, we will go over the various pros and cons of working remotely so you can decide for yourself!

Key points in this episode


0:00
0:00