Building the marketing machine with Act-On’s David Greenberg
Customer Conversations
Corey Zettler is the Director of Product Management at Chief. In this episode, Corey shares with us the difference of approach to building internal versus external tools. Learn more from Corey about measuring the performance of an experiential product, the importance of collecting qualitative data, sharing customer insights regularly with your entire team and more.
Resources
The Design of Everyday Things ‘Give Away Your Legos’ and Other Commandments for Scaling StartupsConnecting with Corey
Email Corey at corey@chief.com Connect with Corey on LinkedIn Learn more about Chief