Building internal tools with Chief’s Corey Zettler
Customer Conversations
Building the marketing machine with Act-On’s David Greenberg
David Greenberg is the SVP of Marketing at Act-On Software. David shares more about his background and how he wound up helping companies like Act-On grow successfully through marketing. Here are some of the highlights of what you can expect in this episode:
What marketing can do to optimize your sales funnel Why you need qualitative data from your customer to make improvements in sales, marketing and product How to manage a co-hort of users to get regular feedback about your product What you need to do to build a marketing machine that works for your company How customers want to make purchasing decisions todayResources
Act-On Content Library Act-On BlogReaching out to David
Connect with David on LinkedIn
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