Voice of the customer to copy that converts with Nikki Elbaz
Customer Conversations
Repositioning through your customer with Customer Intelligence Institute’s Lorin McCann
Lorin is the Founder of the Customer Intelligence Institute. She has worked with dozens of high-growth companies including best-in-class startups, emerging market leaders, and unicorn companies to contribute to successful exits and record quarters. Here are only a few of the topics we’ll discuss in this episode of Customer Conversations with Lorin.
Early warning signs for companies that may have a positioning problem The first step towards repositioning around your customer Finding the customers, getting the conversation started and what to ask them Making sure you’re actually getting valuable data from your customer conversationsResources
Customer Intelligence InstituteConnecting with Lorin
Connect with Lorin on LinkedIn
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