239 – Cathy Han of 42 Technologies – Search Superhero

Modern turn-key retail analytics and reporting solution built for omnichannel retailers... Cathy Han,  Founder/CEO of 42 Technologies, joins Pavan Bahl and Marc Raco on location at Shoptalk 2018 in Las Vegas to discuss the launch of a new NLP search product. MouthMedia networkstudioeast are powered by Sennheiser. In this episode: Terabytes of data and a query into data of performing stores, kinds of inventory, market spend strategy Less than a second typically for individual searches vs. days in the past Big data platform for retailers, create reporting based on any specific information need BATMAN? (Business Analhtics Manager) Reporting portal was powered by entire data API How 42 technologies is able to use that name, acronym Expressing how much depth there is in platform itself 42's goal always been to be the single access point for all retailrs going forward This is the beginning (V1 product) of where they were heading Another layer of product to accelerate and prove the power of the platform Instead of ten projects, can bring them together into one A technology application that can impact retailers to act quickly and nimbly, with agility Breaking down into smaller pieces and texting with speed Working with mid-tier retailers Helping to make them stronger into next phase of business People need outlets to sell and get to physical goods Consumers have gotten smarter, retailers need to go where the consumers are At Shoptalk,noting that AI moving from deep learning to applications Automation of more accurate searches and product tagging can have big impact on business