Lochhead on Marketing

009 Marketing Strategy vs. Tactics

The difference between Marketing Strategy and Tactics, oftentimes, confuses most people. In this episode of Lochhead on Marketing, Christopher Lochhead talks about some of the pressing questions people have on strategy and tactics. Quoting Dushka Zappata A good friend of Lochhead, Senior Communication and PR Executive Dushka Zappata⁠ helps shine a light on…