Lochhead on Marketing

135 Sales Kick Off: the 2 Questions You Must Answer for Your 2022 Kick Off Event

In this episode, let’s talk about Sales Kick Off. Since it’s that time of the year where most sales, marketing, and executive teams are working on sales kickoff events for the new year and/or a company kickoff event. While most people work on the practical and tactical aspect of things, there’s a strategic question that we need to address. If we get the…