What Is Die With Zero?

Bill Perkins says Die With Zero was the title that landed after about 10 or 20 tries. Other candidates described the book, including die with nothing and maximize your life. The idea is to use your resources on the years you actually have and leave everything on the field. People hear the money first. The phrase also means dying with zero regrets. Publishers loved it. They worried a little that a traveler in an airport would see the word die and walk past. It was provocative, and they kept it.

His regrets are the times he did not do his best. Losing his temper, behaving badly, or being out of shape. Doing his best is all he can do, so those efforts carry no regret. Unfortunate things still happen. He does not regret the parts he holds himself accountable for.