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Back to 50 Years In, What's the Point of U2? Bono and the Edge Have Answers., with Bono & The Edge.

Why Does U2 Sell the Best Seats Cheap?

Bono says U2 has very little say over prices in the live business. The band takes the best seats in the house and makes them often the most affordable.

The affordable seats are the ones up front, within the heart or within the circle. Bono says U2 has done it all their life and always finds a way. The band also has no problem separating rich people from their money. Speaking to the Edge, Bono says rich people have feelings, and if they want to pay very high prices, U2 has no problem with it.

In America, Bono wants people to feel really good about the choice to pay a ticket to see U2, even when the price is probably too much. The show will challenge them, but not on the obvious.

Transcript

50 Years In, What's the Point of U2? Bono and the Edge Have Answers. ·

The Interview

More from this episode

  1. Why Didn't U2 Sell Their Faith?David Marchese asks whether U2 knew that closing concerts with 40, an adaptation of a psalm, brought a crowd sing-along rooted in religious feeling.
  2. How Did the Edge Hear Bono Was Mental?David Marchese asks the Edge what he thought of Bono before they played together.
  3. How Did Bono and the Edge Pick Names?Bono always saw U2 in some sort of mythological sense. The names came from a wish to escape suburbia and discover other selves.
  4. Why Did Renee Good's Father Own People of the Lie?Bono says the album is about evil, and that people should be grateful because evil is out in the open. On Days of Ash, the songs name names.
  5. Why Does Bono Call Stealing America a Real Heist?Bono calls the moment the most extraordinary moment and the greatest heist in the history of the world.
  6. Why Did Bono and the Edge Pivot After Joshua Tree?The Edge says the pivot after the Joshua Tree and Rattle and Hum happened because they were being robbed of aspects of who they were.
  7. What Did Tim Cook Say About the Free Album?Tim Cook, when the idea was pitched, asked why anyone who spent a whole life getting people to pay for music would give something away free.
  8. Why Does the Edge's Exit Plan End With Bono Singing?The Edge talks himself out of leaving by hiring the same people back.

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