Smash Notes

The Media Mindset

The Ultimate Guide to Influencers with Kamiu Lee

What does it mean to be an influencer? How many followers do you need? Are "micro-influencers" real? And how, exactly, should brands work with individuals on social media? (Hint: There are definitely some WRONG ways to do it.) If anyone can answer these questions, it's Kamiu Lee, CEO of ACTIVATE (previously known as Bloglovin’). ACTIVATE works with more…

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